The partnership stems from Lil Baby's affinity for AXE products, which have always been included on his tour rider whenever he's on the road.

AXE has announced that on July 11 they will be launching a special collaboration manga together with Lil Baby. Titled Shonen Baby, fans will be able to check out this new manga with the purchase of an AXE product from the Fine Fragrance Collection at Walmart.

In 2021, Axe relaunched its brand with its “New Axe Effect” campaign, which outlined its values as an inclusive brand. And it worked, helping Axe experience growth in the U.S. for the first time in over a decade.

The discography of American rapper Lil Baby consists of three studio albums, one collaborative album, six mixtapes (including two collaborative mixtapes), and 86 singles (including 57 as a featured artist).

1h 30mUntrapped: The Story of Lil Baby / Running time

November 1, 2017 Baby Steps

Golden axes will only chop a handful of items before breaking, but they cut faster than any other material.

The Axe deodorant slogan is "Find your magic."

$350,000 Lil Baby Radio During his rise in 2020, the Quality Control rapper said he was charging $100,000 for features while QC's Pee and Lil Durk told him to double it. When he was asked how much he charges for a feature, Baby said his price tag now clocks in at $350,000.

Lil Baby Earns Third No. 1 With 'It's Only Me'; 'Unholy' by Sam Smith and Kim Petras Tops Hot 100; Red Hot Chili Peppers Chart Second Album of 2022.

At age seventeen, Lil Baby was a regular presence in the studio of Atlanta-based Quality Control Records as a drug dealer. Label founder Kevin "Coach K" Lee encouraged him to become a rapper, as he felt Baby had "the swag... the lingo, [and] respect around the city".

Durk Derrick BanksLil Durk / Full name Lil Durk (real name Durk Derrick Banks) was born and raised in Chicago. His birthday is Oct. 19, 1992, and his height is 5'7". The rapper got his start on YouTube and MySpace, and to Def Jam in 2012.