Find out all about your favorite commercial!

What is WW SmartPoints?

WW SmartPoints is a unique and innovative approach to nutrition that has gained immense popularity among health-conscious individuals. The system assigns a point value to any food item based on its nutritional content. Each person is given a daily SmartPoints budget that they can spend however they choose, allowing for more flexibility and freedom in their food choices.

The number of SmartPoints assigned to each food is calculated based on its calories, protein, sugar, and saturated fat content. Foods with high nutritional value and lower calorie content are assigned fewer SmartPoints, while foods with lower nutritional value and higher calorie content receive more points.

The SmartPoints system encourages healthier eating habits by promoting the consumption of fruits, vegetables, lean proteins, and other wholesome foods. This system also discourages the consumption of foods that are high in sugar, saturated fats, and other unhealthy ingredients.

One of the main benefits of the SmartPoints system is that it provides users with a clear understanding of the nutritional value of the foods they consume. It allows individuals to make more informed decisions about their food choices and encourages them to eat more nutritiously.

Overall, WW SmartPoints is a wonderful tool for anyone who wants to maintain a healthy and balanced diet. By following the system, individuals can truly take control of their nutrition and lead a happier and healthier lifestyle.

Frequently Asked Questions about ww smartpoints

Central to the program is the concept of Smart Points, a distinctive feature of the Weight Watchers points calculator, which allows a certain number of points to foods according to their nutritional merits. This ingenious system aids users in monitoring their food consumption and making nutritionally sound choices.

Flexible and Personalized: Weight Watchers provides a flexible program that allows members to choose the foods they eat while tracking their intake using a points system. The program is also personalized to each individual, taking into account their unique goals, lifestyle, and preferences.

As of today, SmartPoints are no longer the unit of tracking for WW members. This is a major change! The new points are called PersonalPoints, and are calculated using calories, fiber, protein, added sugars, saturated fats and unsaturated fats.

Our purpose We inspire lasting weight loss through behavior change, nutrition science, and real connections - while never giving up the food we love.

SmartPoints have been replaced with Personal Points SmartPoints are gone. They have been replaced with PersonalPoints which are calculated using calories, fiber, protein, added sugars, saturated fats and unsaturated fats.

If you're matched with Green, you'll get a sizeable SmartPoints Budget and build meals and snacks around 100+ ZeroPoint foods including fruits and veggies. If you're matched with Blue, you'll get a moderate SmartPoints Budget and build meals around 200+ ZeroPoint foods including fruits, veggies, and lean proteins.

WW is good for anyone. While its focus on nutritious, low-calorie foods makes it great for people with high blood pressure, high cholesterol, diabetes, and even heart disease, it can work for anyone looking to improve their health. If you choose any premade meals, check the labels, as some may be high in sodium.

Weight Watchers started in the early 1960's. Founder Jean Nidetch invited a group of friends to her New York City home to discuss the best methods for losing weight. That small group meeting evolved into a core part of past and current Weight Watchers programs.

You're allotted a specific number of points for each day so, in theory, if you consume the equivalent of your daily points or fewer, you should lose weight. The aim is to guide you toward making better choices and, with practice, to make those choices habitual.

Unlike the Personal Points plan of 2021, the new WW Points plan will mean that everyone follows the same plan (unless they are diabetic in which case the plan will differ slightly). This means that a food that 'costs' 3 Points for you will also 'cost' 3 Points for everyone else!

UPDATE: As of November 14, 2022, the new Weight Watcher plan is called the Points® system. You can read more about the new Points® system HERE. It is similar to the Weight Watchers Freestyle plan that was in rolled out in 2017-2018 and the MyWW Blue program that was rolled out in 2019-2020.

Every food is assigned a specific number of SmartPoints based on a formula that takes into account the carbs, protein, calorie, sugar and fat content. Every subscriber is then given a daily SmartPoints goal and he or she can then decide how to spend the points.

TV spots

TV commercials WW SmartPoints

Weight Watchers SmartPoints TV Spot, 'Do It All' Song by American Authors
Weight Watchers SmartPoints TV Spot, 'Gracie and Annie'
Weight Watchers SmartPoints TV Spot, 'Spring Weight Goal'
WW TV Spot, 'Count: Join Today'
WW TV Spot, 'DIY: Join Today'
Actors

Actors who starred in WW SmartPoints commercials

Annie Truex photo
Deanna McGovern photo
Advertisers

Advertisers of commercials featuring WW SmartPoints

WW SmartPoints commercials
WW

About WWWW, formerly known as Weight Watchers, is a global wellness company that aims to help people lead healthier lives by making better food choices and engaging in physical activity. The company w...

Agenices

Agencies worked with WW SmartPoints

WW SmartPoints commercials
Dentsu McgarryBowen
Collaborated with WW SmartPoints
WW SmartPoints commercials
DiMassimo Goldstein
Collaborated with WW SmartPoints
Goods

Other goods

WW App logo
Starbucks (Beverages) French Roast K-Cups logo
Keurig K-Classic logo
O, That's Good! Broccoli Cheddar Soup logo
O, That's Good! Creamy Tomato Basil Soup logo
O, That's Good! Creamy Butternut Squash Soup logo
O, That's Good! Baked Potato Soup logo
Michelin Defender logo
Tostitos Chunky Salsa logo
Keurig Vue logo
Dyson DC41 Animal Complete logo
Dyson Digital Slim logo