What the Simon Premium Outlets TV commercial - Back to School is about.

As an AI writing assistant, I don't have access to real-time advertisements or specific TV spots like the Simon Premium Outlets TV Spot, 'Back to School.' However, I can help you create an imaginative TV spot concept for Simon Premium Outlets.

Title: "Back to School - Unlock Your Style"

[Scene: A bustling Simon Premium Outlets mall during the back-to-school season. Excited students and families fill the halls as they browse through various shops.]

Narrator: "This fall, unlock your style and get ready to rock your school year like never before."

[Scene: Different shots of students selecting stylish outfits and trying on clothes at various Simon Premium Outlets stores.]

Narrator: "Discover the perfect wardrobe at Simon Premium Outlets."

[Scene: A young student emerges from a fitting room, wearing an amazing ensemble.]

Narrator: "Step into the new academic year with confidence, knowing you look and feel incredible."

[Scene: Close-ups of students showcasing their unique fashion choices, from casual to chic, and everything in between.]

Narrator: "With over 100 designer brands, Simon Premium Outlets offers something for everyone."

[Scene: Students happily holding shopping bags with popular brand logos visible.]

Narrator: "Shop your favorite brands at unbeatable discounts, leaving you with more money in your pocket for all those school essentials."

[Aerial shot: The mall exterior with Simon Premium Outlets sign illuminated]

Narrator: "Back to school shopping has never been so exciting. Visit Simon Premium Outlets today."

[Scene: Students enthusiastically walking into a Simon Premium Outlets store, ready to find their perfect back-to-school styles.]

Narrator: "Unlock your style at Simon Premium Outlets - where fashion meets savings."

[End with Simon Premium Outlets logo and tagline.]

Please note that this is a creative concept and does not describe an actual TV spot. The aim is to capture the essence of a Simon Premium Outlets back-to-school advertisement by emphasizing the variety of fashion choices and the excitement of finding great deals at their stores.

Simon Premium Outlets TV commercial - Back to School produced for Simon Premium Outlets was first shown on television on August 15, 2017.