Smirnoff Paints Miami Pink With The Help Of Music Superstar Ty Dolla $ign, A Larger-Than-Life Pink Flamingo And Pop-Up Neon Lemonade Stand Serving Its Newest Pink Lemonade Offering.

Smirnoff Pink Lemonade TV Spot, 'The Pink You've Been Waiting For' Song by Missy Elliott.

Ty Dolla $ign Smirnoff Ice Neon Lemonades TV Spot, 'Backyard Party' Featuring Ty Dolla $ign, Song by Ty Dolla $ign - iSpot.tv.

The party hostess is actress Kaley Cuoco who is also an ambassador for Smirnoff No. 21 vodka.

Central to the effort is a partnership with comedian Trevor Noah, who appears alongside influencers like LeJuan James, DIY home and lifestyle content creator Kayla Simone and attorney Erika Kullberg. Each gives Smirnoff the potential to tap into varying niche audiences.

American rapper Ty Dolla $ign has teamed up with Smirnoff, fronting an ad for the drinks brand's new range, comprising the Seltzer Neon Lemonade and a peach lemonade flavoured spirit.

malt beverage Not to be confused with Smirnoff's vodka-infused pink lemonade, Smirnoff Ice Pink Lemonade is a flavored malt beverage with a neutral, grain alcohol base. To achieve its bright summery flavor and pink color, Smirnoff Ice makers add a tasty blend of raspberry, strawberry, and lemon flavors.

singer Ty Dolla $ign Diageo-owned Smirnoff has partnered with American singer Ty Dolla $ign and the Billboard Music Con to promote its new lemonade collection.

As part of the new campaign, the world's No. 1 vodka has enlisted a star-studded roster of talent - including actor and producer, Kaley Cuoco and comedian, actor and game show host, Anthony Anderson, who both share Smirnoff's ethos that welcoming everyone leads to the best times.

The Flight Attendant star announced a new partnership with Smirnoff, posting a video of her featuring in a commercial for the vodka brand. Kaley looked gorgeous in a flirty red sparkly dress by Philipp Plein and Christian Louboutin sneakers.

Celebrity endorsement, also known as celebrity branding or celebrity advertising is a marketing strategy that uses a celebrity's fame and image to promote a brand or product.

The good news is that Smirnoff vodka is gluten-free and safe for consumption by people with celiac disease. According to the FDA, distilled spirits, including vodka, are gluten-free. This means that Smirnoff and other major vodkas are gluten-free and safe for people with celiac disease.