What the Hanes Comfort Blend T-Shirt TV commercial - Kitten Shirt Feat. Michael Jordan is about.

In the Hanes Comfort Blend T-Shirt TV Spot known as 'Kitten Shirt', we see Michael Jordan wearing a simple, comfortable t-shirt while holding an adorable kitten. The commercial starts with Jordan sitting on a couch, wearing the Hanes Comfort Blend T-Shirt, and looking at the camera. Suddenly, a small kitten jumps onto his lap, and Jordan smiles as he picks up the little feline.

The camera then zooms over the T-Shirt's various features, stressing its softness and comfortable fit. Jordan continues to hold the kitten, a playful symbol of comfort. The commercial then ends with the slogan, "It's not just a shirt, it's the softest tee ever".

The use of Michael Jordan in this commercial brings attention to the quality and value of the Hanes Comfort Blend T-Shirt. He is a well-known athlete and popular public figure, so his endorsement of this t-shirt could have a major influence on potential buyers. Jordan's realistic and friendly demeanor in the commercial also enhances the comfortable and approachable image that Hanes seeks to convey, making this commercial a relatable and playful advert.

Overall, the Hanes Comfort Blend T-Shirt TV Spot 'Kitten Shirt' Feat. Michael Jordan successfully showcases the softness and comfort of the T-Shirt by using a likable character and a cute kitten, creating a fun, lighthearted, and memorable commercial.

Hanes Comfort Blend T-Shirt TV commercial - Kitten Shirt Feat. Michael Jordan produced for Hanes was first shown on television on August 5, 2012.