What the 1-800 Contacts TV commercial - Origami is about.

Title: Origami: A Vision of Clarity

Introduction:In the bustling world of eyewear, one brand has become synonymous with convenience and exceptional service: 1-800 Contacts. Renowned for their hassle-free approach to purchasing contact lenses, they have consistently offered a wide selection of brands at competitive prices. Their commitment to customer satisfaction shines through in their TV spot, "Origami," a visually captivating and innovative advertisement that showcases their dedication to enhancing the lives of their customers.

Scene 1: A World of ChaosThe commercial opens to a chaotic scene, bustling with activity. People are rushing around, their faces obscured by unclear and blurred vision, struggling to navigate through their daily lives. It's apparent that something is missing, and clarity is at stake.

Scene 2: A Delivery of JoySuddenly, a small paper crane gracefully glides through the air, capturing the attention of our main character. It lands gently in their outstretched hand, immediately bringing a sense of curiosity and intrigue. The calming music intensifies, setting the stage for a transformative experience.

Scene 3: Unfolding a World of PossibilitiesAs our character begins to fold the paper crane, a mesmerizing transformation takes place. Each fold creates a ripple effect, bringing sharpness and clarity to their surroundings. The chaos dissipates, and the once-blurred world becomes vivid and pristine.

Scene 4: A Personal JourneyWith newfound clarity, our character seamlessly glides through the city streets, experiencing the vibrant world in a way they had long forgotten. Faces become recognizable, street signs are crystal clear, and even the smallest details sparkle with brilliance. All thanks to the transformative power of vision.

Scene 5: Embracing a Simpler WayAs the TV spot concludes, we see our character effortlessly ordering contact lenses from 1-800 Contacts via a mobile device. Their experience is seamless and straightforward, paralleling the elegance of the origami crane. Through a few simple steps, they gain access to a world of visual clarity, delivered right to their doorstep.

Conclusion:The 1-800 Contacts TV spot, "Origami," is a testament to their commitment to providing exceptional eyewear solutions. Through the symbolic journey of the origami crane, the commercial beautifully emphasizes their ability to transform lives by offering hassle-free access to clear vision. With 1-800 Contacts, customers can unfold a world of possibilities, leaving behind the chaos of blurred vision and embracing the simplicity of clarity.

1-800 Contacts TV commercial - Origami produced for 1-800 Contacts was first shown on television on December 30, 2012.