Old Spice Wilderness Dry Spray TV Spot, 'Family Reunion' Featuring Deon Cole, Gabrielle Dennis, La La Anthony, Dinora Walcott.

Cole is part of a television ad campaign for Old Spice body wash, alongside actress/comedian Gabrielle Dennis. Cole has a recurring role on the ABC sitcom Black-ish as Charlie Telphy. Cole was promoted to a main role beginning with season 4. He then made some appearances in the Black-ish's spin-off Grown-ish.

Isaiah Amir Mustafa (born February 11, 1974) is an American actor and former American football wide receiver. Mustafa is widely known as the main character in a series of Old Spice television commercials, "The Man Your Man Could Smell Like".

Old Spice debuts the third chapter of the award-winning 'Men Have Skin Too' campaign with an evolution of the storyline featuring Deon Cole and Gabrielle Dennis. Alongside the couple is a new cameo from actress, producer, philanthropist, and entrepreneur La La Anthony.

actor Milind soman From: Wieden + Kennedy, Delhi The new spot for Old spice deodorant features model and actor Milind soman sitting in a towel in a royal courtroom.

Introducing a new collection with spots starring Deon Cole and Gabrielle Dennis. Old Spice has long been the men's grooming authority, understanding that men deserve nice, clean, moisturized skin too. Men want the kind of selection that women have - aisles and aisles of products, not just a few small shelves.

51 years (January 9, 1972)Deon Cole / Age

It is manufactured by Procter & Gamble. Old Spice was launched as Early American Old Spice by William Lightfoot Schultz's soap and toiletries company, Shulton Inc., in 1937. It was first targeted to women, with the men's product being released before Christmas at the end of 1937.

Old Spice deodorant inhibits the odor causing bacteria that makes your sweat smell. On top of that, all Old Spice deodorants contain powerful scents that keep you smelling fresh. Old Spice Antiperspirants contain similar deodorant technology, but also reduce sweating.

actor Milind Soman Procter and Gamble's Old Spice deodorant campaign by Wieden + Kennedy opens with model-actor Milind Soman sitting bare chested on a throne in his “humble" palace, sharing his thoughts about what constitutes “manhood".

Initial commercials The campaign was launched with two commercials: the primary 30-second spot, and a shorter 15-second companion piece, both written by Craig Allen and Eric Kallman of Wieden+Kennedy. The spots promote Old Spice's Red Zone After Hours Body Wash.

It was the brainchild of Wieden + Kennedy creative team Craig Allen (now co-founder of W+K-backed agency Callen) and Eric Kallman, under creative directors Eric Baldwin (now W+K ECD) and Jason Bagley. The initial ads were directed by Tom Kuntz, who upped the ante by shooting in a single take.