What the Old Navy TV commercial - Hi, Light: Entire Store is about.

Old Navy released a TV spot in which they introduced their Hi-Light collection. The ad showcases the entire store with the new collection in action, featuring a vibrant and upbeat song by Sofi Tukker called "Purple Hat."

The ad features a diverse cast of models dancing and having fun while showing off the stylish and comfortable new clothing line. The Hi-Light collection incorporates bright and bold colors, with comfortable fabrics and stylish designs that make it perfect for any occasion.

The use of the song "Purple Hat" from Sofi Tukker adds to the energetic and fun vibe of the commercial. The song's lyrics incorporate aspects of fashion and style and encourage people to express themselves and embrace their individuality.

Overall, the Old Navy TV spot is an entertaining and engaging advertisement that showcases the new Hi-Light collection and encourages customers to express themselves through fashion. The use of a catchy and upbeat song helps to reinforce the brand's positive identity and encourages viewers to check out the new collection for themselves.

Old Navy TV commercial - Hi, Light: Entire Store produced for Old Navy was first shown on television on June 10, 2017.