Movantik commercials
Table of contents
What kind of company is Movantik?
What is Movantik?Movantik is a medication used to treat opioid-induced constipation (OIC) in adults with chronic non-cancer pain , including chronic pain related to prior cancer or its treatment. It is produced by AstraZeneca and was approved by the US Food and Drug Administration (FDA) in 2014.
Company behind MovantikMovantik is produced and marketed by AstraZeneca, a multinational pharmaceutical company based in the United Kingdom. AstraZeneca is one of the world's largest pharmaceutical companies, with operations in over 100 countries. Apart from Movantik, AstraZeneca markets a diverse range of prescription drugs for various medical conditions.
Movantik’s commercialization partnershipIn March 2015, AstraZeneca signed a co-commercialization agreement with Daiichi Sankyo, a Japanese pharmaceutical company, for the commercialization of Movantik in the United States. Under the terms of the agreement, the two companies agreed to share the costs and profits of the drug, with Daiichi Sankyo contributing up to $825 million.
Movantik’s market and financial performanceMovantik has been successful in the market, with sales reaching $250 million in 2021, according to AstraZeneca's annual report. However, the drug is facing increased competition from other constipation drugs, such as Synergy Pharmaceuticals' Trulance and Valeant Pharmaceuticals' Xifaxan. The ongoing opioid epidemic in the United States has also resulted in increased scrutiny of opioid medications, including drugs like Movantik.
Controversies surrounding MovantikOver the years, Movantik has been the subject of some controversies. In 2017, a Kansas City pain doctor was identified as being among the top-paid promoters of the drug. There have also been concerns about the safety and efficacy of Movantik, with some patients reporting adverse effects such as nausea, vomiting, and diarrhea.
ConclusionOverall, Movantik is a medication used to treat opioid-induced constipation in adults with chronic non-cancer pain. It is produced and marketed by AstraZeneca, a multinational pharmaceutical company. While successful in the market, Movantik has faced competition from other constipation drugs, and has been the subject of some controversies.
TV spots
TV commercials Movantik
Movantik TV spot, 'Erica's Moment' is a powerful and emotive commercial that centers around a woman named Erica. Erica is suffering from chronic pain and constipation, and her condition is affecting her ability to live her life to the fullest. The commercial highlights the challenges that individual...
The Movantik TV Spot, 'Frank's Moment' tells the story of a man named Frank who suffers from opioid-induced constipation. The commercial begins with Frank stuck in a grocery store bathroom, unable to relieve himself. He tries but fails and is then seen driving home still feeling miserable. When he a...
Title: Movantik TV Spot - "Opioid Baggage": "In a quiet neighborhood, the weight of addiction looms heavy on those who struggle with opioid-induced constipation (OIC). But now, thanks to Movantik, there's a way to leave that opioid baggage behind.": "Meet Emily and James, a couple who understand the...
Title: Movantik TV Spot - "So Awkward"..."[Scene 4]Suddenly, an imaginary wall appears between Jane and the people at the dinner party. It's as if they're in a different dimension. The noise from the party recedes, leaving Jane in her own world.[Voiceover]Narrator: "Movantik is here to help."[Scene...
Actors
Actors who starred in Movantik commercials
Products
Products Advertised by Movantik
Agenices
Agencies worked with Movantik
Digitas Health LifeBrands
Digitas Health LifeBrands is a globally recognized digital marketing agency that provides innovative solutions to some of the world's leading healthcare brands. Founded in the year 1992, the company was initially established as LifeBrands, and its primary focus was to provide branding solutions to pharmaceutical companies. However, with the changing times, the company pivoted towards the digital space, and in 2007, it became a part of the Publici...
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