AbbVie commercials
Table of contents
What kind of company is AbbVie?
IntroductionAbbVie Inc. is a global biopharmaceutical company founded on January 1, 2013, after separating from Abbott Laboratories. The company is headquartered in North Chicago, Illinois and has operations in over 75 countries worldwide. AbbVie specializes in research and development (R&D) of pharmaceuticals, immunology, and oncology drugs to address a wide range of medical conditions affecting millions of people globally.
ProductsAbbVie is best known for the development and marketing of Humira, a medication used to treat arthritis, psoriasis, Crohn’s disease, and several other conditions. Apart from Humira, AbbVie produces a range of other pharmaceutical products and treatments including AndroGel, Depakote, and Viekira Pak.
Recently, AbbVie launched Qulipta, the first and only oral medication approved by the U.S. Food and Drug Administration (FDA) for the preventive treatment of migraine in adults.
FinancialsAbbVie has been a consistently profitable company over the years. According to their full-year and fourth-quarter 2022 financial results, the company generated $47.8 billion in revenue in 2022, with a net profit of $8.1 billion. AbbVie's Humira recorded a revenue of $14.4 billion in 2022.
ControversiesAbbVie has been involved in controversies regarding their drug pricing practices and tax avoidance strategies. The company has been accused of gaming the U.S patent system to delay competition and maintain their monopoly on Humira for years, at the expense of patients and taxpayers. AbbVie has also been under scrutiny for its use of the Trump tax law to shield profits, and the company paid no federal income taxes from 2018 to 2020, despite earning billions of dollars in profits.
ConclusionAbbVie is a global biopharmaceutical company that specializes in research and development of pharmaceuticals, immunology, and oncology drugs to address a wide range of medical conditions affecting millions of people globally. While the company has been successful with its products, it has also been involved in controversies regarding drug pricing and tax avoidance strategies, which have attracted criticism and scrutiny.
TV spots
TV commercials AbbVie
AbbVie is a pharmaceutical company that provides effective treatments for patients suffering from various health conditions, including chronic Hepatitis C. In their TV spot 'Chronic Hepatitis C: Testing', AbbVie focuses on the importance of regular testing for Hepatitis C to diagnose the condition a...
AbbVie's TV Spot, 'Crohn's: Putting Things Off,' is a powerful and moving advertisement that sheds light on the challenges that people with Crohn's Disease face on a daily basis. The ad depicts a young woman struggling with Crohn's who is seen constantly postponing important events and activities du...
AbbVie TV Spot, 'Double Whammy' is an advertisement for AbbVie's Psoriasis and Rheumatoid Arthritis medication. The advertisement features a man with both conditions, who highlights the double whammy of living with two chronic illnesses. The man talks about the impact these illnesses have on his lif...
The AbbVie TV spot, 'Equinox Study: Keep Going' is a powerful depiction of how AbbVie's innovative medications can help patients continue to lead fulfilling lives even with debilitating conditions. The commercial features real patients who suffer from rheumatoid arthritis, a chronic autoimmune disor...
The AbbVie TV spot titled 'Psoriasis: Inflammation' is a powerful advertisement that sheds light on the physical and emotional pain that people with psoriasis go through every day. The ad is part of AbbVie's campaign to educate people about the serious nature of psoriasis and to encourage them to se...
AbbVie TV Spot: 'RA Bicycle' is an advertisement that highlights the struggle of living with rheumatoid arthritis (RA). The advertisement features a middle-aged woman who is an avid cyclist, but her condition has made cycling nearly impossible. She talks about how every movement is painful and how i...
AbbVie's TV spot, 'Speak Endo: No Improvement' highlights the importance of finding the right treatment for endometriosis. The ad features a woman who is struggling with her endometriosis symptoms, despite taking medication for years. She describes the pain, bloating, and discomfort that she experie...
The myAbbVie Assist TV spot titled 'Patient Assistance' is a heartwarming commercial that aims to showcase how the program assists patients in accessing their required medication. The ad begins with a woman sitting in a doctor's office, awaiting her turn. As she waits, her voice-over explains how vi...
Actors
Actors who starred in AbbVie commercials
Agenices
Agencies worked with AbbVie
Spark Foundry
Spark Foundry is a global media agency that specializes in data-driven advertising solutions that drive business results. The company has a rich history, having been founded in 2018 as a rebranding of Mediavest Spark. Today, Spark Foundry boasts an exceptional reputation within the media industry, and its team of experts is known for its innovative ways of solving client challenges.A key factor contributing to the success of Spark Foundry is its...
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