What the AbbVie TV commercial - Crohns: Putting Things Off is about.

AbbVie's TV Spot, 'Crohn's: Putting Things Off,' is a powerful and moving advertisement that sheds light on the challenges that people with Crohn's Disease face on a daily basis. The ad depicts a young woman struggling with Crohn's who is seen constantly postponing important events and activities due to her condition.

Through a series of well-crafted and emotive visuals, the TV spot effectively communicates the difficulties faced by those with Crohn's Disease. We see the main character canceling plans with friends, calling in sick to work, and avoiding family gatherings. This portrayal helps to build empathy and a sense of understanding for those living with the debilitating symptoms of Crohn's.

As the ad progresses, a message of hope emerges, as the commercial highlights the importance of seeking proper treatment for Crohn's Disease. The main character is shown finding a treatment that works for her, allowing her to resume her daily activities and spend quality time with her loved ones.

In essence, AbbVie's TV Spot, 'Crohn's: Putting Things Off,' is a touching and relatable portrayal of the reality of living with Crohn's Disease and the importance of seeking treatment. The ad is a great example of how effective storytelling can raise awareness about complex medical conditions and inspire viewers to take action.

AbbVie TV commercial - Crohns: Putting Things Off produced for AbbVie was first shown on television on October 19, 2020.