Who is the "Peloton Wife?" Well, you may have seen her before. Actress Monica Ruiz plays the role in the exercise bike company's holiday ad, which sparked controversy this week. In the commercial, her character is gifted a bike by her husband and records a vlog of her workouts and progress over the course of a year.

Watch me.” Tunde, who has personally struggled with self-esteem issues, grief, and setbacks, emboldens Members, and consumers at large, to believe in themselves and embody the Yes I Can mindset. According to Peloton the spot was inspired in part by Tunde's 20 minute Upper Body Strength class from January 29, 2023.

“It was a misstep that Peloton wasn't fully aware of the script,” said Stacy Jones, the chief executive and founder of Hollywood Branded, a marketing and branding agency in Los Angeles. Peloton did not know how the bike or its instructor Jess King would be featured in the show, according to a report in BuzzFeed News.

It's a lot like a spin bike you would ride at a boutique fitness studio, but much nicer - and all yours. The pedals allow you to clip your shoes in, meaning you need special shoes with cleats, and the seat and handlebars have settings that you can adjust according to your height and arm length.

38 years (May 29, 1985)Jess King / Age

Kendall Toole Kendall Toole (@kendalltoole) Official | TikTok.

Cody Rigsby

Peloton ad actress Monica Ruiz tells her story The mother of two said that she's often been asked if she received a Peloton when she initially filmed the commercial, and the answer is no. But in January, the company sent her one, which "made such a difference this year for me. I'm on it like every day," she said.

Peloton Interactive was founded in January 2012. "Peloton" is a cycling term, meaning a large group of riders bunched together. The company raised $400,000 in seed money in February 2012 and another $3.5 million in December 2012. Peloton sold its first bike on Kickstarter in 2013 with an early bird price tag of $1,500.

Cody Rigsby

For the uninitiated: The Peloton Bike is a high-end stationary bicycle rigged with a Wi-Fi–enabled, 21.5-inch touchscreen tablet that streams live and on-demand classes and allows the rider to compete with other participants (by way of a live leaderboard that ranks riders based on “output,” or the total wattage of ...

Putting a Peloton bike in our “cloffice” (closet + office) allowed me to do easy workouts at home before my current pregnancy (since I'm on bed rest this time around!) and I really, really LOVED it! It's so great to be able to get on the bike, do a 30 minute workout, be done and still be in my house.