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What the Wonderful Pistachios Super Bowl 2017 TV commercial - Ernie Gets Physical is about.

In the bustling world of advertising and marketing, companies continuously strive to create captivating and memorable commercials to showcase their products. One such commercial that made waves during the Super Bowl 2017 was the "Ernie Gets Physical" TV spot by Wonderful Pistachios.

This thirty-second spot followed the misadventures of the lovable and mischievous Ernie, known for his furry blue exterior, as he embarked on a quirky fitness journey. The commercial opened with Ernie, voiced by actor Bill Hader, stepping into a gym filled with exercise equipment. With a determined look on his face, Ernie was ready to get physical and show the world that even a pistachio could keep up with the fittest.

As the upbeat instrumental tune of "Bust a Move" by Young MC filled the air, Ernie began his workout routine, flawlessly executing push-ups, sit-ups, and intense abdominal exercises. His dedication and persistence seemed to defy all logic, considering he was, in fact, a pistachio.

To add an extra layer of humor, the commercial cleverly played with the scale, juxtaposing Ernie's tiny size next to the oversized gym equipment. This visual illusion not only highlighted the unexpectedness of a pistachio exercising but also added a delightful touch of absurdity.

As the commercial progressed, Ernie continued to defy expectations, effortlessly maneuvering through a series of fitness challenges. From jumping rope with his own shell to using pistachio shells as weightlifting equipment, his determination captivated viewers and showcased the versatility of Wonderful Pistachios as a nutritious and energizing snack.

To cement the commercial's message, a voiceover narrated in a playful tone explained how "Sometimes, getting a little nutty can be a good thing." This witty wordplay cleverly linked Ernie's hilarious antics to the Wonderful Pistachios brand, emphasizing both the playful nature of the commercial and the health benefits of the product.

The "Ernie Gets Physical" TV spot left a lasting impression on viewers, becoming a fan favorite during the Super Bowl 2017. Its lighthearted and offbeat approach perfectly captured the spirit of Wonderful Pistachios, while also entertaining audiences with its comedic twist.

In the end, this commercial not only showcased Wonderful Pistachios as a delicious and nutritious snack but also highlighted the brand's willingness to engage in unconventional and memorable marketing strategies. "Ernie Gets Physical" served as a reminder that sometimes, in the world of advertising, it's the unexpected and daring campaigns that

Wonderful Pistachios Super Bowl 2017 TV commercial - Ernie Gets Physical produced for Wonderful Pistachios was first shown on television on February 4, 2017.

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Watch Wonderful Pistachios Super Bowl 2017 TV Commercial, 'Ernie Gets Physical'

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Actors

Actors who starred in Wonderful Pistachios Super Bowl 2017 TV Spot, 'Ernie Gets Physical'

John Cena photo
Larry Hall photo
Advertisers

Advertisers of the Wonderful Pistachios Super Bowl 2017 TV Spot, 'Ernie Gets Physical'

Wonderful Pistachios Super Bowl 2017 TV commercial - Ernie Gets Physical
Wonderful Pistachios

Wonderful Pistachios is a company that produces and sells pistachio nuts. The company was founded in 1989 by Stewart Resnick and is now owned by The Wonderful Company. Wonderful Pistachios are known f...

Agenices

Agenices of the Wonderful Pistachios Super Bowl 2017 TV Spot, 'Ernie Gets Physical'

Wonderful Pistachios Super Bowl 2017 TV commercial - Ernie Gets Physical
Wonderful Agency

Wonderful Agency is a marketing and advertising agency that has been in the business for over a decade now. This company has made a name for itself by providing a wide range of services that cater to...

Products

Products Advertised

Wonderful Pistachios
TV commercials

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