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What the NAPA 2013 Super Bowl TV commercial - Know How Feat. Patrick Warburton is about.

In 2013, NAPA Auto Parts released a memorable and entertaining Super Bowl TV spot titled 'Know How,' featuring the talented actor Patrick Warburton. This commercial captivated viewers with its clever humor and showcased the expertise and quality of NAPA's products and services.

The ad begins with Patrick Warburton, known for his deep and distinctive voice, driving a car that suddenly breaks down in the middle of nowhere. As Patrick steps out of the vehicle, lamenting his misfortune, a group of NAPA Auto Parts employees magically appears, dressed in their signature blue work attire.

The NAPA crew wastes no time in coming to Patrick's rescue. With their encyclopedic knowledge and superior automotive skills, they epitomize what NAPA's 'Know How' is all about. They effortlessly diagnose the issue with the car and begin fixing it with their impressive precision.

While the NAPA employees work diligently on the car, Patrick engages in witty banter with them, showcasing his comedic talent. His dry humor and clever remarks add an amusing twist to the commercial, making it both memorable and enjoyable for viewers.

As the spot reaches its climax, Warburton stands alongside the NAPA team, marveling at their expertise and the remarkable transformation of his broken-down car. With a confident smile, he delivers NAPA Auto Part's new slogan: "NAPA Know How, now that's a line you can trust!"

The 'Know How' NAPA Super Bowl TV spot not only entertained audiences but also effectively communicated NAPA's brand promise. It highlighted the reliability, professionalism, and top-notch knowledge that customers can expect from NAPA Auto Parts. By featuring Patrick Warburton, a beloved actor known for his distinct voice and humor, the commercial left a lasting impression on viewers.

NAPA's 2013 Super Bowl TV spot, 'Know How,' with Patrick Warburton, successfully combined humor, top-notch automotive expertise, and memorable branding to create an entertaining and effective advertisement that resonated with audiences. It showcased NAPA Auto Parts as the go-to destination for all your automotive needs, emphasizing the confidence and trustworthiness associated with their brand.

NAPA 2013 Super Bowl TV commercial - Know How Feat. Patrick Warburton produced for NAPA Auto Parts was first shown on television on February 2, 2013.

Frequently Asked Questions about napa 2013 super bowl tv spot, 'know how' feat. patrick warburton

National Car Rental In advertising, he plays a "control enthusiast" in commercials for National Car Rental.

Sylvester Stallone did it in 2015, Robert De Niro had a crack in 2019, even ole Gorgeous George himself did a turn in 2021. “It was a pleasure to meet the man at the helm of Britain's biggest family bakery,” Jackson said in a press release about his new role.

Tim Williams (actor)

Tim Williams
BornAugust 16, 1966 Houston, Texas, United States
OccupationActor
Years active1994–present
Children2

Gibbs SR toothpaste The first commercial was for Gibbs SR toothpaste. It featured a tube of toothpaste, a block of ice and a commentary about the product's 'tingling fresh' qualities.

artist John Gilroy The partnership resulted in some of the brand's most memorable poster and television advertisements. It was S.H. Benson that employed the artist John Gilroy – the mastermind behind the most recognisable Guinness adverts.

For decades, one of the main tenets of commercials has been casting “relatable”-looking people. Relatable is desirable; so relatable that you look like a famously relatable celebrity - a Jonah Hill type, a Tina Fey vibe - is even better. And this leads to seeing some of the same actors again and again.

In April 2019, Williams was found asleep at the wheel of a car, with his foot on the brake in Houston traffic, after which he failed a field sobriety test. The next week, a court hearing on the matter in Harris County Criminal Court was postponed to an indeterminate date. The case was fully dismissed in February 2020.

A TV spot is like an advert you see on television for services or products. It has a story, actors and a message and it aims to convince the viewer of the benefits of the product or service the advertiser is promoting.

Bulova Watches The world's first television commercial aired on July 1, 1941 during a game between the Brooklyn Dodgers and the Philadelphia Phillies. The ad was for Bulova Watches, a company still in operation today.

Guinness developed numerous campaigns and managed to be the hero of its advertising every time. One of their most recent campaigns is 'Lovely Day for a Guinness', in which the company capitalizes on the idea that when the sun comes squeaking in, Guinness drinkers go to great lengths to make the most of summer.

Guinness is synonymous with Ireland. Deeply woven into the very fabric of Irish society, Guinness is more than just an alcoholic beverage; it is a national icon full of history and heritage. First brewed in St. James's Gate in Dublin in the mid-18th century, Guinness represents the Irish nation.

Sometimes production teams hire actors to be in a commercial because they're already famous. Other times, they hire them because they give an excellent performance.

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Actors

Actors who starred in NAPA 2013 Super Bowl TV Spot, 'Know How' Feat. Patrick Warburton

Brady Novak photo
Kenny Stevenson photo
Michael Bunin photo
Patrick Warburton photo
Advertisers

Advertisers of the NAPA 2013 Super Bowl TV Spot, 'Know How' Feat. Patrick Warburton

NAPA 2013 Super Bowl TV commercial - Know How Feat. Patrick Warburton
NAPA Auto Parts

About NAPA Auto PartsNAPA Auto Parts is a leading retailer of specialty automotive parts and accessories with over 6,000 stores in North America. The company was founded in 1925 and has since become o...

Agenices

Agenices of the NAPA 2013 Super Bowl TV Spot, 'Know How' Feat. Patrick Warburton

NAPA 2013 Super Bowl TV commercial - Know How Feat. Patrick Warburton
Kaplan Thaler Group

The Kaplan Thaler Group is an advertising agency founded by Linda Kaplan Thaler and Robin Koval in 1997. Linda Kaplan is a renowned advertising executive and author, known for creating and composing f...

NAPA 2013 Super Bowl TV commercial - Know How Feat. Patrick Warburton
Spark Foundry

Spark Foundry is a global media agency that specializes in data-driven advertising solutions that drive business results. The company has a rich history, having been founded in 2018 as a rebranding of...

NAPA 2013 Super Bowl TV commercial - Know How Feat. Patrick Warburton
VML

VML is a global communications agency that specializes in creating impactful and innovative marketing campaigns for its clients. Founded in 1992, VML has grown to become one of the largest full-servic...

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