Tropicana TV commercial - Crows
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What the Tropicana TV commercial - Crows is about.
Title: Tropicana TV Spot - 'Crows' Song by Ella Fitzgerald
Introduction:The Tropicana TV Spot featuring Ella Fitzgerald's iconic song 'Crows' is a whimsical and enchanting commercial that captures the essence of refreshing mornings and the joy of starting the day with Tropicana orange juice. Ella Fitzgerald's melodious voice coupled with stunning visuals combine to create a memorable advertising experience that captivates viewers.
Commercial Summary:The Tropicana TV Spot opens with a serene morning scene. The camera pans over a meadow filled with vibrant flowers, while the bright sunshine illuminates the landscape. As the camera zooms in, a group of crows perched on a tree branch catch our attention. They begin to sing, harmonizing in perfect sync with nature's melody.
As the crows' harmonies soar, the camera cuts to various scenes of people awakening to the magical sound. The ad showcases individuals from different walks of life, blissfully sipping Tropicana orange juice as they start their day. The refreshing taste of the juice is evident on their faces as they experience a moment of pure delight.
The commercial transitions seamlessly between these lively scenes, each one highlighting the diverse ways people enjoy their Tropicana orange juice. Whether it's a couple watching the sunrise together, a family sharing breakfast, or a young professional on the go, each person finds their own rhythm and joy in their morning routine.
The visuals and lyrics intertwine effortlessly as Ella Fitzgerald's voice enchantingly carries the commercial forward. The lyrics of 'Crows' cleverly draw parallels to the experiences of the characters in the commercial, emphasizing the transformative power of Tropicana orange juice.
The commercial ends with a shot of a bottle of Tropicana orange juice pouring into a glass. The vibrant orange color swirls and dances, mimicking the energy and vibrancy of the morning sun. The screen fades to black with the Tropicana logo and the tagline, "Start your day with a refreshing twist."
Impact:The Tropicana TV Spot featuring Ella Fitzgerald's 'Crows' song strikes a chord with viewers, creating an emotional connection through the power of music, vivid visuals, and the promise of a refreshing morning. The ad successfully positions Tropicana orange juice as the go-to choice for those seeking a revitalizing and invigorating start to their day.
Conclusion:Tropicana's TV Spot with Ella Fitzgerald's 'Crows' song is a delightful and visually captivating advertisement that brings a touch of magic to mornings.
Tropicana TV commercial - Crows produced for Tropicana was first shown on television on June 7, 2022.
Song from commercial Tropicana TV Spot, 'Crows' Song by Ella Fitzgerald
"It's A Lovely Day Today" is a popular song written by Irving Berlin. It was first introduced in the musical "Call Me Madam," which premiered on Broadway in 1950. The song has since become a jazz standard and has been recorded by various artists, including the legendary Ella Fitzgerald.
Ella Fitzgerald recorded "It's A Lovely Day Today" for her album "Ella Fitzgerald Sings the Irving Berlin Songbook" in 1958. The album features Fitzgerald's interpretations of Irving Berlin's songs, and it remains one of her most acclaimed and iconic recordings.
The song itself is a joyful and uplifting tune that celebrates the beauty of a sunny day. The lyrics convey a sense of optimism and encourage people to make the most of their day. The melody is catchy and the arrangement typically features swinging jazz rhythms and lush orchestration.
"It's A Lovely Day Today" has been performed by numerous artists over the years , but Ella Fitzgerald's rendition is widely regarded as one of the definitive versions. Her smooth and soulful vocals, combined with her impeccable phrasing and interpretation, bring the song to life and capture the essence of its joyful spirit.
If you'd like to listen to Ella Fitzgerald's rendition of "It's A Lovely Day Today," you can find it on various online platforms , including YouTube and streaming services like Spotify.
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Advertisers of the Tropicana TV Spot, 'Crows' Song by Ella Fitzgerald
Tropicana
Tropicana is an American fruit-based beverage company that was founded in 1947. The company is well-known for its wide range of juices and fruit drinks, which are made from high-quality fruits and are...
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Agenices of the Tropicana TV Spot, 'Crows' Song by Ella Fitzgerald
OMD
OMD (Optimum Media Direction) is a global media agency with a presence in over 100 countries. The company was founded in 1991 and is headquartered in London, UK. OMD offers a wide range of services, i...
TBWAChiatDay
TBWAChiatDay is a global advertising agency known for its creative and innovative approach to marketing and advertising. The company was founded in 1970 in New York City by Jay Chiat, and it has since...
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