“Market Pantry” is one of 10 Target brands that bring in at least $1 billion a year. Along with Archer Farms, it's a cornerstone of the discount retailer's food and pet supplies business, which is a category that generates more than one-fifth of sales.

Sign up to track 1,009 nationally aired TV ad campaigns for Target. In the past 30 days, Target has had 8,669 airings and earned an airing rank of #70 with a spend ranking of #31 as compared to all other advertisers.

The Market Pantry brand survives today, though Target announced back in 2019 that it would be gradually reducing the quantity of Market Pantry product offerings in deference to the new and much broader Good & Gather store brand.

A target customer is an individual that's most likely to buy your product. And it's a subset of the broader target market. For example, if your target market is female athletes between the ages of 13 to 25, a target customer could be female athletes in the specific age range of 13 to 16.

Your target audience refers to the specific group of consumers most likely to want your product or service, and therefore, the group of people who should see your ad campaigns. Target audience may be dictated by age, gender, income, location, interests or a myriad of other factors.

Key demographics vary by outlet, time of day, and programming type, but they are generally composed of individuals who are younger and more affluent than the general public: "Young adult viewers have been TV's target demographic for decades, because they're thought to have less brand loyalty and more disposable income. ...

Canada In his biggest move since taking the reins in August, Target CEO Brian Cornell pulled the plug on the discount retailer's ill-fated, poorly executed foray into Canada, its first attempt at international expansion.

On a conference call to discuss the results, executives, including CEO Brian Cornell, primarily blamed wider economic issues for the drop, such as pinched consumers who are cutting back on spending amid higher inflation and the resumption of student loan payments this fall.

There are four key types of market segmentation that you should be aware of, which include demographic, geographic, psychographic, and behavioral segmentations. It's important to understand what these four segmentations are if you want your company to garner lasting success.

A target market is the overall group of people a business is trying to reach through its marketing efforts. Meanwhile, a target audience is a specific subset of the target market that a company attempts to reach through targeted marketing efforts.

Key Takeaways. A target audience is a group of people identified as likely customers of a business. People in a target audience share demographic similarities, such as age, location, or socioeconomic status. Defining a target audience helps create more efficient marketing messages.

Demographic, psychographic, geographic, and behavioral are the four pillars of market segmentation, but consider using these four extra types to enhance your marketing efforts.