What the TrueCar TV commercial - Jesses oin Her Way is about.

The TrueCar TV Spot, titled 'Jesse's on Her Way', starts with a young woman named Jesse sitting in her car, stuck in traffic, and visibly frustrated. As she looks around, she sees other cars with drivers wearing looks of anxiety, agitation, and resignation. Suddenly, her phone beeps, and she checks the notification. It is a message from the TrueCar app, informing her that a car she had been interested in is now available at a dealership nearby.

With a newfound hope and determination, Jesse gets off the freeway, heads to the dealership, and finds the car she had been eyeing. Impressed with the vehicle's price, she smiles and hops inside, eagerly starting the engine. With a sense of freedom and excitement, Jesse hits the road and leaves her old, tiresome commute behind.

The TrueCar TV spot focuses on the frustration and stress that comes with driving a car you may not truly love, and how TrueCar can help alleviate those feelings by connecting you with a vehicle that meets your specific needs and budget. Jessie's story is one that resonates with many drivers who feel the same way she did while stuck in traffic. By empowering drivers proactively to take charge of their car buying experience, TrueCar is changing the way people shop for cars and turning stressful, frustrating commutes into exciting adventures.

TrueCar TV commercial - Jesses oin Her Way produced for TrueCar was first shown on television on February 4, 2020.