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What the American Express TV commercial - Member When: The Switch Up is about.

The American Express TV Spot, 'Member When: The Switch Up' is a creative and nostalgic advertisement that aims to showcase the company's wide range of services. The ad is set in a diner where a group of friends is discussing their past experiences and reminiscing about their favorite moments. As the conversation progresses, the topic turns to the things they wish they could switch up about their lives.

As each friend expresses their desire for a change, the spot showcases how American Express can help make that change happen. For example, one friend wants to switch up his travel plans and fly first class, and American Express is there to offer him access to airport lounges and other perks. Another friend wants to switch up her fitness routine and get personal training sessions, and the ad shows how American Express can connect her with top trainers.

Throughout the ad, the use of nostalgic imagery and music helps to evoke a sense of comfort and familiarity. The goal is to show how American Express has been a trusted partner for millions of customers over the years, and how the company is still dedicated to providing superior services.

Overall, the 'Member When: The Switch Up' TV spot is a smart and engaging advertisement that uses nostalgia and relatable experiences to showcase the value of American Express's services. It's a clever reminder that sometimes all we need is a little switch up to make a big difference in our lives.

American Express TV commercial - Member When: The Switch Up produced for American Express was first shown on television on August 29, 2022.

Frequently Asked Questions about american express tv spot, 'member when: the switch up'

Published on May 10, 2023. Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by iSpot.tv, the always-on TV ad measurement and attribution company. (Scroll down to watch them all.) A few highlights: Lin-Manuel Miranda stars in a cinematic, travel-focused spot from American Express.

The simple answer is that historically your American Express “member since” date has been the year that the first account was opened on which you're a user, whether you're the primary cardmember or an authorized user.

Issa Rae's latest collaboration with America Express shows the “Insecure” creator at work - in a stylish yet lighthearted 60-second commercial where she sits writing at her computer, as her imaginings come to life around her. Rohan Blair-Mangat of Eleanor directed the spot through Dentsu Creative.

To request an AmEx product change, start by calling the number on the back of your card and express interest in changing to a different card. You can also try using the chat feature when you're logged into your AmEx account.

A few highlights: Lin-Manuel Miranda stars in a cinematic, travel-focused spot from American Express. Ford offers up a poetic take on the toughness of its customers. And Angi (formerly Angie's List) says you can use its website or app to “connect with skilled professionals to get all your home projects done well.”

Chase Freedom Unlimited Chase Freedom Unlimited TV Spot, 'Get Your Bags Packing for Some Travel Cashbacking' Featuring Kevin Hart.

Date of Membership means the date upon which membership in the Plan actually becomes effective. Date of Membership means the date the Member was first required to be enrolled in the System as an Active Member.

As the name suggests, Amex's once-per-lifetime rule restricts welcome bonuses to one per card. So if you apply for The Platinum Card® from American Express today and earn the 100,000-point bonus after spending $6,000 within six months, you won't be eligible for another bonus on that card.

The ad, emphasizing Amex perks across sporting seasons, was directed by Nicole Ackerman with Merman Pictures. It features music tracks from Sofi Tukker (“Best Friend”) and Daphne Willis (“Show Up”).

Upgrading your American Express card is fairly easy. You might even receive an upgrade offer in the mail or by email - the notice will give you directions on what to do next if you're interested. Call the number on the back of the existing card to request an upgrade to a different American Express card.

If you're looking to apply for multiple American Express credit cards, it's possible to do so, so long as you remember the rules: Up to five Amex credit cards at any one time, two credit card applications per 90 days and a once-per-lifetime welcome bonus restriction on all individual cards.

American Express recently placed a direct ad on www.nailsmag.com. See where else they recently placed direct ads. American Express recently placed a programmatic ad on www.law.com/dailybusinessreview/. In the last 12 months, they have partnered with Google and 45 other providers.

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Advertisers

Advertisers of the American Express TV Spot, 'Member When: The Switch Up'

American Express TV commercial - Member When: The Switch Up
American Express

American Express is a globally recognized financial services company that provides an array of products such as credit cards, charge cards, and traveler's checks to its customers. Founded in 1850, the...

Agenices

Agenices of the American Express TV Spot, 'Member When: The Switch Up'

American Express TV commercial - Member When: The Switch Up
mcgarrybowen

Mcgarry Bowen LLC is a marketing solutions company with a focus on problem-solving. The company specializes in writing and editing, and has a team of talented professionals who are dedicated to buildi...

American Express TV commercial - Member When: The Switch Up
Universal McCann (UM)

Universal McCann (UM) is a global media agency that provides marketing and advertising services to help clients future-proof their businesses. The company was founded in 1999 and has its headquarters...

Products

Products Advertised

American Express Platinum
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