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What the Clorox TV commercial - Bleach It Away: Mop is about.

Title: Bleach It Away: Mop - A Clorox TV Spot

Introduction:The Clorox TV Spot, 'Bleach It Away: Mop' takes viewers on a journey through the power of Clorox bleach to tackle tough stains and bring a spark of cleanliness to any mess. With its signature storytelling and attention to detail, this commercial showcases how Clorox can revolutionize the cleaning process, leaving homes spotless and inviting. Let's dive into the narrative of this captivating TV spot and explore the magical world of cleaning.

Scene 1: A Messy Living RoomThe commercial opens with a shot of a living room in complete disarray. Toys are strewn across the floor, spilled juice stains the carpet, and muddy footprints mark the once-pristine couch. The chaos reflects the challenges faced by busy households, but hope is on the horizon.

Scene 2: Enter Clorox MopAs if by magic, a Clorox mop appears and takes center stage. Its bright blue handle shines, symbolizing the trust and reliability that Clorox products bring into our lives. The mop seems eager to take on the challenge and restore order to the chaos.

Scene 3: The Cleaning Ritual BeginsSoft, melodic music accompanies the mop's dance across the room. It elegantly glides over the carpet, effortlessly lifting even the toughest stains. The muddy footprints vanish with each stroke, as the once messy living room begins to transform into a pristine space.

Scene 4: The Power of Clorox BleachThe camera zooms in on the mop's bristles, which reveal their secret weapon - Clorox bleach. This iconic cleaning agent not only sanitizes, but also whitens and brightens surfaces, breathing new life into the neglected living room.

Scene 5: Transformation CompleteIn a triumphant moment, the entire living room is now transformed into a clean, fresh haven. The toys are neatly organized, the carpet is stain-free, and the couch looks brand new. The music reaches its crescendo, celebrating the power of Clorox to create a space that is appealing and welcoming to all.

Scene 6: The Clorox PromiseAs the screen fades to black, words appear, conveying Clorox's promise to deliver exceptional cleaning solutions. Phrases like "Tough on stains, gentle on surfaces" and "Trusted by generations" imprint themselves onto the viewer's mind, reinforcing Clorox's commitment to effective and safe cleaning.

Conclusion:The Clorox TV Spot, 'Bleach It Away: Mop' encapsulates the transformative power of Clorox bleach, showcasing its ability to tackle the most challenging messes and restore cleanliness to any space. Through its captivating storytelling, this commercial reminds viewers that cleaning can be a pleasurable experience, thanks to the innovative products offered by Clorox. So, whether it's a living room in disarray or any other stain-ridden surface, Clorox stands ready to bleach it away, leaving behind a world of cleanliness, freshness, and peace of mind.

Clorox TV commercial - Bleach It Away: Mop produced for Clorox was first shown on television on May 24, 2018.

Frequently Asked Questions about clorox tv spot, 'bleach it away: mop'

If you use Clorox® Bleach, mix 1/2 cup of bleach with 1 gallon of water. the mop in your cleaning solution so it's immersed up to the top of the head. Make sure to saturate your mop in the diluted cleaning solution and wring out the excess liquid. You want the mop to be just damp.

The new Clorox® Disinfecting Bleach formula contains 7.5% sodium hypochlorite, compared to 6.0% in the previous formulation. Concentrating our formula allows us to make smaller, more easily poured bottles, reduces plastic packaging and cuts down on water waste in manufacturing.

How to Use Concentrated Bleach Powder

  1. Dissolve 2 teaspoons of Concentrated Bleach Powder in 1 gallon of water.
  2. Spray, mop or wipe surface with bleach solution.
  3. Let sit for 5 minutes.
  4. Rinse well and dry.

When it's time to clean your floors, mix up a bleach and water solution, and let the power of Clorox get to work. Bleach works great on vinyl, nonporous tile and even grout. Hard, nonporous flooring surfaces, especially those in bathrooms and kitchens, can be easily cleaned with a Clorox bleach and water solution.

You can use bleach to clean the floor, though not every day. It has been used in most cases to clean some floor types; bleach is a disinfectant and not a basic cleaner. Bleach has some positive effects on the floor. It removes stubborn stains, brightens the surfaces, and disinfects them.

More concentrated, less waste At 7.4% sodium hypochlorite, Clorox® Disinfecting Bleach is more concentrated than most other bleach products.

First, let's clear something up: bleach is chlorine. Pool-grade chlorine and a jug of Clorox are essentially the same thing, chemically. However, they're not made with the same concentrations of chlorine.

Emergency Disinfection of Drinking Water

Volume of WaterAmount of 6% Bleach to Add*Amount of 8.25% Bleach to Add*
1 quart/liter2 drops2 drops
1 gallon8 drops6 drops
2 gallons16 drops (1/4 tsp)12 drops (1/8 teaspoon)
4 gallons1/3 teaspoon1/4 teaspoon

Household bleach is 3% to 8% sodium hypochlorite while more concentrated solutions for shocking swimming pools and disinfecting wastewater often are 12% sodium hypochlorite. This is a powerful chemical that is available to the public and can be dangerous especially when mixed with other chemicals used around the house.

An international collaboration has found that mopping floors with bleach solution increases the presence of chlorine gas (Cl2), hypochlorous acid (HOCl) and other chlorine compounds in the surrounding air[i].

Tiles, concrete and most types of vinyl flooring are all suitable for cleaning with bleach, but keep it away from woods and laminates.

Either way, bleach will damage your hardwood floors, and can be costly and time consuming to repair. If you notice a bleach stain that's still wet, spot dry the stain with a clean towel immediately. Keep in mind, bleach will alter the color of the towel as well, if it has any.

Videos

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Actors

Actors who starred in Clorox TV Spot, 'Bleach It Away: Mop'

Jason Maybaum photo
Jill Lover photo
Advertisers

Advertisers of the Clorox TV Spot, 'Bleach It Away: Mop'

Clorox TV commercial - Bleach It Away: Mop
Clorox

IntroductionClorox is an American global manufacturer and marketer of consumer and professional products. The company is headquartered in Oakland, California, and operates in over 20 countries. Clorox...

Agenices

Agenices of the Clorox TV Spot, 'Bleach It Away: Mop'

Clorox TV commercial - Bleach It Away: Mop
AKQA

AKQA is a design and innovation company that was founded in London , England in the year 1995. Since its establishment, it has grown to become a global company with 29 international studios employing...

Clorox TV commercial - Bleach It Away: Mop
OMD

OMD (Optimum Media Direction) is a global media agency with a presence in over 100 countries. The company was founded in 1991 and is headquartered in London, UK. OMD offers a wide range of services, i...

Products

Products Advertised

Clorox Automatic Toilet Bowl Cleaner
Clorox Bleach Regular
Clorox Clean-Up Cleaner + Bleach
Clorox Toilet Bowl Cleaner With Bleach
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