What the Virgin Mobile TV commercial - Do It For The Data is about.

Title: Virgin Mobile TV Spot, 'Do It For The Data' Featuring Rick Astley

Introduction:In this innovative and catchy television advertisement, Virgin Mobile introduces a humorous and unexpected twist to their "Do It For The Data" campaign. The ad features the iconic '80s pop artist Rick Astley, known for his chart-topping hit "Never Gonna Give You Up." With its playful approach and memorable visuals, this TV spot successfully captures the essence of Virgin Mobile's commitment to providing unlimited data.

Scene 1:The ad opens with a vibrant cityscape and an energetic voiceover that exclaims, "Introducing Virgin Mobile's data revolution!" The camera zooms in on a bustling street corner, drawing attention to a crowd of young people eagerly gathered around an impromptu pop-up concert stage.

Scene 2:The unmistakable tune of "Never Gonna Give You Up" begins to play, as Rick Astley emerges from behind a curtain on stage, causing instant excitement among the crowd. Dressed in his signature '80s style, complete with a vibrant suit and perfectly coiffed hair, Rick greets the audience with a charismatic smile.

Scene 3:As Rick performs the catchy chorus of his hit song, the camera pivots to reveal a large LED screen behind him. The screen showcases eye-catching visuals of Virgin Mobile's "Unlimited Data" logo, accompanied by colorful, pulsating animations. The energetic crowd cheers and dances along to the music.

Scene 4:In a surprising twist, Rick Astley effortlessly transitions from singing to speaking directly to the camera, breaking the fourth wall. He playfully asks, "Hey, do you know why I'm here?" As he raises an eyebrow, the camera dramatically zooms in on his winking face.

Scene 5:Continuing with his cheeky charm, Rick reveals, "Virgin Mobile's unlimited data is the real deal. They never let you down, just like this song." The camera cuts to short clips of individuals using their smartphones to stream videos, play games, and stay connected, all while showcasing Virgin Mobile's high-speed data capabilities.

Scene 6:As a colorful burst of confetti falls from the ceiling, Rick Astley concludes with a grand finale, belting out the famous line, "We've known each other for so long!" The crowd goes wild, and the camera pans out to showcase the excitement and enjoyment of the audience.

Scene 7:The screen fades to black, and the Virgin Mobile logo appears, accompanied by the company's tagline, "Unlimited Data for Unlimited Fun!" Rick's voice echoes faintly in the background, reminding viewers to "Do it for the data."

Conclusion:Virgin Mobile's TV spot, "Do It For The Data" featuring Rick Astley, creates a memorable and engaging advertisement that encapsulates the essence of their unlimited data offering. With a mixture of humor, nostalgia, and catchy music, this commercial successfully delivers the message that Virgin Mobile is dedicated to providing fast and reliable data services to its customers. The unexpected appearance by Rick Astley adds an entertaining twist, leaving viewers with a smile and a catchy tune stuck in their heads.

Virgin Mobile TV commercial - Do It For The Data produced for Virgin Mobile was first shown on television on March 16, 2015.