What the ScentBlocker TV commercial - Swap Up is about.

The ScentBlocker TV Spot, 'Swap Up' is a powerful advertisement that showcases the effectiveness of ScentBlocker's various hunting gear products. The ad starts with a hunter camouflaged in ScentBlocker's gear and surrounded by wildlife. As he approaches his prey, viewers are shown a split-screen of two scenarios: one where the hunter is wearing ScentBlocker gear, and another where he is wearing regular hunting apparel.

In the regular hunting gear scenario, the animals immediately sense the hunter's presence and run away. However, in the ScentBlocker gear scenario, the animals calmly continue to graze, completely unaware of the hunter's presence.

The ad emphasizes that ScentBlocker gear is specially designed to mask the human scent, allowing hunters to get closer to their prey without spooking them. This, in turn, increases the likelihood of a successful hunt.

The tagline of the ad, 'Swap Up', encourages hunters to invest in ScentBlocker gear to enhance their hunting experience. The ad successfully showcases the superiority of ScentBlocker gear and creates a sense of urgency for hunters to upgrade their hunting equipment.

Overall, the ScentBlocker TV Spot, 'Swap Up' is a compelling advertisement that successfully highlights the benefits of using ScentBlocker's gear while hunting, making it a must-have for hunting enthusiasts.

ScentBlocker TV commercial - Swap Up produced for ScentBlocker was first shown on television on September 10, 2015.