What the Its Just Lunch TV commercial - Not a Dating App is about.

It's Just Lunch is a company that provides a personalized matchmaking service for busy professionals who are looking to find love without wasting their time. In their TV spot, the company emphasizes that they are not a dating app.

The commercial starts by showing a woman sitting in front of her computer, looking frustrated as she scrolls through an endless list of dating app profiles. She then decides to give It's Just Lunch a try and is seen meeting her match in a restaurant where they both enjoy a meal together.

Throughout the TV spot, the company highlights the benefits of their service over traditional dating apps. They point out that their service is more personalized, taking into account not only the person's interests but also their lifestyle and schedule. They provide real feedback and offer coaching to help their clients improve their dating skills.

The commercial ends with the tagline, "It's Just Lunch - Not a Dating App" emphasizing the company's unique approach. It highlights that the company is not just about matching people with random strangers but instead is geared towards helping busy professionals find meaningful connections with people who share their values and interests.

Overall, the TV spot does an excellent job of promoting the benefits of using It's Just Lunch's matchmaking service over more generic dating apps. Their personalized approach may appeal to busy professionals looking for something more meaningful and genuine in their search for love.

Its Just Lunch TV commercial - Not a Dating App produced for It's Just Lunch was first shown on television on August 1, 2018.