Jimmy Dean's Croissant TV spot, titled 'Warm It Up', opens with the sound of sizzling bacon, and a shot of a steamy, hot breakfast sandwich being prepared. The ad's narrator introduces the latest offering from Jimmy Dean's, a buttery croissant sandwich stuffed with a deliciously seasoned egg, cheese, and bacon.
The ad cuts to a shot of a sleepy-eyed woman standing in her kitchen, seemingly unsure what to eat for breakfast. The narrator urges her to try the new Croissant sandwich by Jimmy Dean's, promising an easy, satisfying, and most importantly, warm breakfast experience.
Following this, the woman takes a bite out of the sandwich and experiences a pleasant flavour explosion. The ad closes out with a shot of the sandwich being heated up in a toaster oven, and the tagline: 'Jimmy Dean's Croissant Sandwich - Warm it up and take a bite'.
The ad is effective in showcasing the appeal of Jimmy Dean's new breakfast sandwich. By highlighting the satisfaction of enjoying a warm, delicious breakfast that's easy to make, the ad appeals to busy people looking for a quick and satisfying breakfast option.
The use of close-up shots of the sandwich and sounds of sizzling bacon also effectively create a sensory experience that makes the viewer crave the sandwich. Overall, Jimmy Dean's Croissant TV spot successfully communicates the convenience and satisfaction of their latest breakfast offering.
Jimmy Dean Croissant TV commercial - Warm It Up produced for Jimmy Dean was first shown on television on April 1, 2018.
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