The Original Granola Bar Nature Valley was established in 1973 with the introduction of granola cereal. There was just one problem: it wasn't designed to be eaten outside. So we got to work creating the world's first-ever granola bar.

Minneapolis Nature Valley, a Minneapolis-based snack brand owned by General Mills, has announced that it is launching a plastic film wrapper for its Crunchy granola bar that features a “Store Drop-Off Recyclable” label from How2Recycle.

General Mills Nature Valley is an American brand of bars, snacks and granola owned by General Mills. They produce a variety of granola bars, cereals and related snacks. Common bars include: 'Oats and Honey', 'Fruit and Nut', and 'Peanut'.

Nature Valley introduced the world's first granola bar in 1975.

The Original Crunch. Nature Valley Oats 'n Honey Crunchy Granola Bars are a tasty snack made with whole-grain oats and a touch of honey. A portable snack perfect for the pantry, lunch box, and hiking trail.

These crunchy granola bars from Nature Valley include healthy ingredients like whole-grain oats and dark chocolate, but they're loaded with added sugar.

The Nature Valley audience was made up of 25-35 year olds, pre-family professionals with 68% of those who have children.

After the completion of the Groot River pass by Thomas Bain in the 1880's, three families settled in the Valley. Later, Hendrik Barnardo became the sole owner of all the Land, which he then farmed.

Real Ingredients Nature Valley starts with the best ingredients, like whole grain oats and power-packed wholesome peanuts, almonds, and nut butters.

There are no artificial flavors, colors or high fructose corn syrup, and these snack bars pack an excellent source of whole grains with 22 grams per serving! It's a breakfast bar, an office snack or an on-the-go treat the whole family can enjoy. At Nature Valley, we believe that what you put in is what you get out.

Ingredients: Whole Grain Oats, Sugar, Canola and/or Sunflower Oil, Peanut Butter (peanuts, salt), Rice Flour, Brown Sugar Syrup, Salt, Baking Soda, Soy Lecithin.

Protein that packs a punch. Nature Valley Chewy Protein Granola Bars are packed with 10-15 grams of protein, making them the perfect snack to keep you going. Convenient bars for snack time or an on-the-go invigorating treat.