What the Toyota Toyotathon TV commercial - Santa is about.

Toyota Toyotathon is an annual event where Toyota offers exclusive deals and discounts on their vehicles. In 2019, one of the TV spots for the event featured Santa Claus himself, showcasing the latest Toyota models and spreading the holiday cheer.

The commercial starts with Santa Claus sitting in his sleigh, being pulled by a Toyota truck. He says "Ho ho ho, let's go!" and the truck zooms across the snowy landscape. Through the commercial, Santa shows off the great features of the latest Toyota models, including the fuel-efficient Prius and the rugged Tacoma.

In one scene, Santa is seen driving a Tacoma through rough terrain, while he exclaims, "This baby's got off-road capability for any adventure you can imagine!" In another scene, he's seen cruising down the highway in a stylish Camry Hybrid, showing off its incredible gas mileage.

Throughout the commercial, Santa continues to spread holiday cheer and encourage viewers to take advantage of the amazing deals available during Toyota Toyotathon. He reminds everyone that now is the perfect time to get behind the wheel of a new Toyota and make all their driving dreams come true.

In conclusion, the Toyota Toyotathon TV Spot featuring Santa was a fun and festive way to showcase Toyota's latest vehicles and encourage viewers to take advantage of the great deals available during the annual event. Santa's enthusiastic endorsement of Toyota undoubtedly helped increase the brand's appeal during the holiday season.

Toyota Toyotathon TV commercial - Santa produced for Toyota was first shown on television on November 29, 2016.