In 1883, Irish born Benjamin Moore and his brother Robert opened Moore Brothers in Brooklyn, New York, having first emigrated from Ireland in 1872. True entrepreneurs, they started with $2,000 and one product, "Moore's Prepared Calsom Finish," which was sold exclusively through independent retailers.

Brooklyn, New York In 1883, Benjamin Moore and his brother Robert started a paint business at 55 Atlantic Avenue in Brooklyn, New York. They had only a mere $2,000 to invest.

Berkshire HathawayBenjamin Moore & Co. / Parent organization With our acquisition in 2000 by Berkshire Hathaway, Benjamin Moore joined a family of companies under the direction of Warren Buffett, which embodies success and is distinguished by sustainable brands that shine through the clutter of competition.

AURA is Benjamin Moore's top-of-the-line, ultra-premium paint, offering exceptionally rich colors and durable coverage in fewer coats, even with dramatic color changes. The acrylic resin formula dries fast, with superior leveling for an ultra-smooth finish.

Aura Benjamin Moore produces four main quality levels of its interior paints. In order of ascending quality levels, they are: Super Hide, Super Spec, Regal and Aura.

Benjamin Moore has the upper hand in terms of quality, which is why it costs slightly more than Sherwin-Williams house paint. Both manufacturers have multiple lines of interior and exterior paint, such as Cashmere, Emerald, or Duration.

With our acquisition in 2000 by Berkshire Hathaway, Benjamin Moore joined a family of companies under the direction of Warren Buffett, which embodies success and is distinguished by sustainable brands that shine through the clutter of competition.

While the up front costs of choosing premium paint is more than what's available at the big box stores, the quality finishes and durability turn out to be more cost-effective in the end. That's why so many commercial properties are painted with Benjamin Moore and Sherwin-Williams products.

White is one of the most popular colors for home interiors. Enhance your home with white by following these tips. White walls contrast beautifully with natural wood flooring and trim. The walls appear to recede, allowing the color and grain of the wood to stand out.

Having said that, you can't really go wrong with either Sherwin Williams or Ben Moore. From a pure paint quality standpoint, they are nearly equivalent. Accordingly, they both carry bad, better, and premium paint lines that are priced differently.

AURA is Benjamin Moore's top-of-the-line, ultra-premium paint, offering exceptionally rich colors and durable coverage in fewer coats, even with dramatic color changes. The acrylic resin formula dries fast, with superior leveling for an ultra-smooth finish.

1. Sherwin-Williams. Founded in 1866, this Cleveland, Ohio–based company is viewed by many as the best interior paint brand. Sherwin-Williams offers a wide variety of paints and coatings to individuals and companies all around the globe through its company-operated stores.