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What the Build-A-Bear Workshop TV commercial - Join the Merry Mission! is about.

Build-A-Bear Workshop is an American retailer that specializes in selling customized teddy bears and stuffed animals. Recently, the company released a heartwarming TV spot called 'Join the Merry Mission!' that showcases their newest line of festive accessories and soft toys.

The TV spot opens with a group of kids in a cozy living room, decorating a Christmas tree. Amidst all the excitement and anticipation, a voiceover encourages viewers to 'ignite their imagination and join the Merry Mission' by visiting Build-A-Bear Workshop. The camera then takes us on a tour of the store, where we see a variety of stuffed animals decked out in colorful holiday outfits and accessories.

The highlight of the TV spot is the personalized Christmas experience that Build-A-Bear Workshop offers. The camera shows us kids putting the finishing touches on their selected stuffed animal, stuffing them with love, and selecting fun accessories such as holiday-themed hats, sweaters, and stockings. As they create their unique bear, the kids' faces light up with joy and excitement, highlighting the pure magic of Christmas.

As the TV spot comes to an end, we see the kids sitting by the fireplace with their stuffed animals and smiling from ear to ear. Build-A-Bear Workshop's mission to celebrate the heart of Christmas by spreading love and joy through their handcrafted stuffed animals shines through in this advertisement.

In conclusion, Build-A-Bear Workshop's 'Join the Merry Mission!' TV spot is a heartwarming representation of the festive season and the love and warmth it brings to families. By emphasizing the vital role that stuffed animals play in creating memorable experiences for kids, the Build-A-Bear Workshop's ad inspires viewers to join the merry mission and make this Christmas season special for their loved ones.

Build-A-Bear Workshop TV commercial - Join the Merry Mission! produced for Build-A-Bear Workshop was first shown on television on October 29, 2017.

Frequently Asked Questions about build-a-bear workshop tv spot, 'join the merry mission!'

Our mission is a natural extension of the Build-A-Bear vision, which is to empower kids of all ages to express themselves in a safe, warm space through services, experiences and, of course, furry friends! Through our company's vision, our Guests rediscover - and celebrate - the heart of childhood.

The Most Fun You'll Ever Make “The Most Fun You'll Ever Make” – that's the motto behind the iconic global retailer, Build-A-Bear Workshop, which offers guests the opportunity to make personalized stuffed animals, including adding smells, sounds and outfits.

Features

  • Make your own furry friend using the stylus and microphone in all of the Build-A-Bear Workshop stations including Choose Me, Stuff Me, Fluff Me and Name Me.
  • Choose from 8 different characters - Dimple Teddy, Sassy Kitty, Mocha Bunny, Marvelous Monkey, Velvet Teddy, Friendly Frog, Playful Puppy, Pink Poodle.

Originally conceived as a place for children to create their own special teddy bear with a step-by-step process including our now iconic Heart Ceremony, Build-A-Bear is now a multi-generational, multi-dimensional global brand appealing to diverse consumer demographics.

Health & Wellness Benefits

  • Medical / Prescription Drug.
  • 24/7 Nurse Line.
  • Employee Assistance Program (EAP)
  • Dental.
  • Vision.
  • Wellness Program.
  • Honey Days – (for full-time associates & managers)
  • Holiday Pay.

Build-A-Bear started its journey in 1997 when malls were the popular destinations for family shopping and entertainment. The company's iconic heart ceremony, where guests place a small red heart in the teddy bear, is part of the personalized hands-on experience that has helped make the brand so popular.

Although the bear safety rhyme “If it's brown, lay down. If it's black, fight back. If it's white, goodnight” sounds like good advice, you have to know why a bear is attacking you before you can decide the best way to respond.

With the growing popularity of brand enthusiasts and collectors, along with the trend of "kidulting", where adults seek traditional childhood toys, the brand has put focus on appealing to a demographic that may have visited Build-A-Bear as a child and is now returning.

This may include a representation of the character's physical, mental, psychological, and social attributes and skills in terms of the specific game's mechanics. It may also include informal descriptions of the character's physical appearance, personality, personal back-story ("background"), and possessions.

Common characteristics of modern bears include large bodies with stocky legs, long snouts, small rounded ears, shaggy hair, plantigrade paws with five nonretractile claws, and short tails.

20-second It's the perfect personalized gift! As you complete your online order, you will be asked to call a special toll-free number to record your own personalized 20-second message. Your message will play from inside your furry friend every time it's hugged! Learn more on how to make your own recordable stuffed animal!

Also, each of our animals is made with a unique bar code that is placed inside of it when it's made. We also give each animal a "birth certificate" with that number so it is tied to the purchaser. Found animals can be returned to the store where we can contact the person who lost it.

Videos

Watch Build-A-Bear Workshop TV Commercial, 'Join the Merry Mission!'

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Actors

Actors who starred in Build-A-Bear Workshop TV Spot, 'Join the Merry Mission!'

Brandin Stennis photo
Isaiah Morgan photo
Mikayla Gaspar photo
Advertisers

Advertisers of the Build-A-Bear Workshop TV Spot, 'Join the Merry Mission!'

Build-A-Bear Workshop TV commercial - Join the Merry Mission!
Build-A-Bear Workshop

Build-A-Bear Workshop is a company that offers a unique and interactive experience for children and adults to create their own customized teddy bear or other stuffed animal. The company was founded in...

Agenices

Agenices of the Build-A-Bear Workshop TV Spot, 'Join the Merry Mission!'

Build-A-Bear Workshop TV commercial - Join the Merry Mission!
JWT

JWT, also known as J. Walter Thompson, is an advertising agency headquartered in New York City. The company was founded in 1864 by James Walter Thompson, and it is considered one of the oldest and mos...

Build-A-Bear Workshop TV commercial - Join the Merry Mission!
Universal McCann (UM)

Universal McCann (UM) is a global media agency that provides marketing and advertising services to help clients future-proof their businesses. The company was founded in 1999 and has its headquarters...

Products

Products Advertised

Build-A-Bear Workshop Gift Cards
Build-A-Bear Workshop Golden Glisten
Build-A-Bear Workshop Silver Snow
Build-A-Bear Workshop Tinsel
Build-A-Bear Workshop Twinkle
TV commercials

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