What the Schick Intuition TV commercial - Overslept is about.

The Schick Intuition TV spot titled 'Overslept' takes viewers on a whimsical, yet relatable journey of a young woman who wakes up late for an important event. This comedic advertisement captures the attention of audiences with its clever storytelling and memorable characters.

The commercial begins with a shot of a messy bedroom, where alarm clocks ring and the snooze button is heavily abused. We are introduced to our protagonist, Lily, a charming and quirky young woman who appears disheveled and frantic as she realizes she has overslept.

As Lily scrambles to get ready, the camera pans across her cluttered bathroom, showcasing various half-used shaving creams and disposable razors strewn about. It's clear that Lily's morning routine is in dire need of a refresh.

Enter the Schick Intuition razor—a game-changer that saves Lily from the stress of traditional shaving methods. The ad introduces the product with a vibrant burst of color and a catchy jingle that instantly leaves an impression on the viewer.

Lily grabs the Schick Intuition razor and with one swift stroke, effortlessly glides it across her legs. She is captivated by the smoothness and ease of the razor, contrasting with her previous chaotic morning routine. The ad cleverly uses slow-motion shots to highlight the razor's effectiveness, making it an appealing and desirable product for any viewer.

As Lily completes her now streamlined morning routine, she steps out of her apartment looking refreshed, confident, and just in time for her important event. The ad concludes with a humorous twist, as Lily bumps into a handsome stranger who is so captivated by her silky smooth skin, he practically trips over his own feet.

The 'Overslept' TV spot effectively highlights the benefits of the Schick Intuition razor while simultaneously entertaining the audience. It successfully combines relatable humor with the promotion of a practical and time-saving product, leaving viewers with a lasting impression and a newfound desire to upgrade their shaving experience.

Schick Intuition TV commercial - Overslept produced for Schick was first shown on television on March 27, 2016.