What the Wallapop TV commercial - Simple is about.

The Wallapop TV Spot titled 'Simple' is a masterful advertisement campaign that showcases the power of simplicity. The commercial begins with a woman walking into her cluttered living room searching for a lost earring. Frustrated and dismayed by the mess and clutter around her, she picks up her phone and launches the Wallapop app.

What follows is a beautifully directed sequence showcasing the speed and simplicity of the Wallapop platform. The camera follows the woman as she effortlessly snaps a picture of the earring and uploads it along with a description to the Wallapop app. Almost immediately, she receives a notification from a buyer expressing interest in the earring.

The woman then heads to a local coffee shop to meet the buyer. She finds the person holding the earring and hands them the item, and they complete the transaction. The ad ends with the woman smiling and satisfied, holding a wad of cash from selling her earring.

The Wallapop TV Spot is impressively well-crafted, with dynamic cinematography and snappy editing that perfectly captures the efficiency and ease of the app. The ad emphasizes the simplicity of the platform- to buy or sell anything, in just a few clicks. Watching the advertisement left viewers with little doubt as to how easy it is to use the Wallapop platform.

Wallapop TV commercial - Simple produced for Wallapop was first shown on television on October 11, 2015.