The "Charmin Bears" is a collective family of parents and children. Initially there was just one family of brown bears, with Leonard the Bear accompanied by Molly, Bill, Amy and Dylan.

Our Brown Bears are standard & generally used, but we feature Red Bears to distinguish Charmin Ultra Strong, and Blue Bears to distinguish Charmin Ultra Soft.

For many years he was the voice of the papa bear in the Charmin television ads; Carl's voice has also been used as the voice for the following various animated animals and objects: bear, pig, clam, duck, cockroach, horse, penguin, giraffe, moose, whale, shark, bass (fish), Sasquatch, water droplet, water jug, a jug of ...

The Charmin bear family changes color according to which quality of toilet paper they are advertising. In neutral advertisements, they are brown.

Ever wondered where the name Charmin came from? An employee at the Hoberg Paper Company in Green Bay, Wisconsin, once described their toilet paper as “charming” and boom just like that Charmin was born. The design reflected feminine fashions of the time. Charmin's always been known to be soft like a baby's bottom.

American brown bear But when we reached out to Charmin headquarters to double-check, there was a twist! Said spokesperson Laura Dressman, "Technically, we're more closely related to the American brown bear - Ursus arctos."

Our paper products are made of a pulp blend that includes sustainably-sourced, fast-growing renewable fibers. 100% of our virgin fibers come from sources that have been 3rd party certified to ensure they adhere to responsible sourcing principles and criteria.

Get sparkly clean with Charmin Ultra Strong. It's 4X stronger when wet* and has a diamond weave texture. It's woven like a washcloth and it holds up when you wipe. It even cleans better so you can use less* and go longer without changing the roll**.

"Please don't squeeze the Charmin," words that helped propel the Procter & Gamble toilet paper brand to the top of the heap in 1969.

The company offers these distinctions, based on the type/quality of the toilet paper: Brown Bears – standard quality. Red Bears – Ultra strong. Blue Bears – Ultra soft.

The little dog on the package was supposed to convey vulnerability and a need for gentle treatment, a company rep told the New York Times. At around the same time, Procter & Gamble decided to bring in its own ringer from the United Kingdom, and the Charmin Bear arrived on our shores in 2000.

Growing global demand, particularly in China, and tight supply have pushed up prices, said Arnaud Franco, a senior analyst at the Pulp and Paper Products Council.