actor Lucky Vanous The first commercial premiered on US television in 1994, and starred American actor Lucky Vanous as a handsome construction worker who removes his shirt while taking his "Diet Coke break".

London, 16 June 2023: Diet Coke and Kate Moss announced the return for Season 2, after the huge success of last year's launch, where the supermodel and entrepreneur brought her timeless and irreverent style to the brand.

With both caffeinated and caffeine-free Diet Coke available, you can always count on having the crisp, refreshing taste you know and love.

Diet Coke was the most straightforward articulation of the promise of the brand. “It just seemed like the logical answer,” said John Farrell, who joined the team from Corporate Finance. “The equity of the Coca‑Cola name promised the delivery of taste, and 'diet' told you it didn't have sugar or calories.”

It contains artificial sweeteners instead of sugar. Unveiled on July 8, 1982, and introduced in the United States one month later, it was the first new brand since Coca-Cola's creation in 1886 to use the Coca-Cola trademark. The product quickly overtook the company's existing diet cola, Tab, in sales.

Hilda Clark (1872 – May 5, 1932) was an American model and actress, known as the basis for the character depicted in the early-20th-century Coca-Cola advertisement Drink Coca-Cola 5¢.

Bill Clinton, Donald Trump and Major League Baseball Commissioner Bud Selig also are reported to be devoted Diet Coke drinkers. Dave DeCecco, Pepsi-Cola North America spokesman, says his company doesn't keep track of which soft drinks celebrities and other notables are reportedly drinking.

The artificial sweeteners and other chemicals currently used in diet soda are safe for most people, and there's no credible evidence that these ingredients cause cancer. Some types of diet soda are even fortified with vitamins and minerals. But diet soda isn't a health drink or a silver bullet for weight loss.

What are the benefits of drinking diet soda?

• Calorie reduction - It can assist with weight loss.
• Decreasing the amount of sugar in your diet - One 12-ounce can of regular soda contains 10 to 11 teaspoons of sugar.

Many people drink diet sodas to help with weight loss, to keep weight off, or simply because they think that diet sodas are healthy. Some prefer the taste of diet sodas, and the fact that they're devoid of calories and sugar is just an added bonus.

Dear Reader: You are correct that a number of observational studies have linked the regular consumption of artificially sweetened beverages, including diet soda, to adverse health effects. These include weight gain, disruptions to gut health, cardiovascular problems and an increased craving for sweets.