What the Northwestern University TV commercial - Homegrown is about.

Northwestern University TV Spot, 'Homegrown'

[Upbeat music playing]

Close-up shots of bustling city streets, vibrant campus life, and passionate students fill the screen, setting the tone for Northwestern University's TV spot titled 'Homegrown.' This captivating advertisement captures the essence of Northwestern's commitment to nurturing talent, fostering growth, and providing an exceptional educational experience.

As the camera pans across the lush green lawns and iconic architecture, viewers are transported into the heart of Northwestern's campus, a place where dreams take flight. The spirit of collaboration and discovery is vividly portrayed as the diverse student body engages in lively discussions, experiments in state-of-the-art laboratories, and creates art that stretches the boundaries of imagination.

The 'Homegrown' TV spot offers glimpses into the wide array of academic disciplines Northwestern University offers. From the world-renowned Medill School of Journalism, Media, Integrated Marketing Communications, to the prestigious Kellogg School of Management, and the renowned Weinberg College of Arts and Sciences, the advert showcases the university's commitment to excellence across a variety of fields.

However, it is the focus on the students themselves that truly sets this TV spot apart. Viewers are introduced to a cast of vibrant and ambitious students, each with their unique stories and aspirations. Walking through the doors of Northwestern, they come as individuals, but they leave as part of a close-knit, global community that supports and inspires them to explore and reach their full potential.

As the music swells, we witness the transformative power of Northwestern University's education. Graduates are shown confidently stepping into their chosen fields, whether it be neuroscience research, business leadership, or creative expression. They are equipped with the tools and knowledge to make a positive impact on the world around them.

The closing shot focuses on a Northwestern University banner gently waving in the wind, symbolizing the unity and pride that comes with being a part of this remarkable institution. The voiceover concludes with a heartfelt message, "Northwestern University: Where world-class education meets boundless opportunities."

The 'Homegrown' TV spot encapsulates Northwestern University's commitment to nurturing talent, fostering growth, and providing a supportive community where students can thrive. Through its powerful visuals and inspiring narratives, the advertisement showcases the transformative power of a Northwestern education—a place where individuals can truly call home and grow into extraordinary individuals with the ability to shape the world.

Northwestern University TV commercial - Homegrown produced for Northwestern University was first shown on television on November 12, 2017.