BBVA Compass is a bank that recently released a new television commercial titled 'Getting Back to Work.' The 60-second ad features a diverse cast of individuals who are all getting ready to go back to work after what seems like a long hiatus.
The commercial begins with a father making his morning coffee and reading the news while his wife gets ready for work. Then, the camera cuts to a woman strapping on her boots for a day of welding on a construction site. We see a woman in scrubs heading to the hospital, ready to start her shift. We also see a man getting ready to hit the road as a truck driver. As the camera follows each person and their respective job, we hear a voiceover saying, "You've been waiting for this. We have too. Let's get back to work."
The commercial ends with a shot of the BBVA Compass logo and the tagline "Here For You." Throughout the ad, we see close-ups of masks and hand sanitizer, emphasizing the importance of health and safety as we all navigate life post-pandemic.
Overall, the 'Getting Back to Work' commercial is a well-executed spot that captures the current mood of the nation and the eagerness of individuals to get back to their jobs. It also positions BBVA Compass as a bank that understands the needs of its customers during these challenging times and is there to support them.
BBVA Compass TV commercial - Getting Back to Work produced for BBVA Compass was first shown on television on August 11, 2020.
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BBVA Compass is a financial institution that offers a range of banking and financial services to its customers. The company is a subsidiary of the Spanish multinational Banco Bilbao Vizcaya Argentaria...