What the Lindt TV commercial - Airport Screening is about.

Title: Lindt TV Spot, 'Airport Screening' Featuring Roger Federer

Introduction:In this Lindt TV spot, titled 'Airport Screening,' world-renowned tennis player Roger Federer takes center stage alongside the beloved Swiss chocolate brand, Lindt. This engaging commercial combines the excitement of air travel, the intensity of airport security screenings, and the sweetness of Lindt's signature chocolate. As Roger Federer navigates the airport, he encounters unexpected challenges and shares a moment of indulgence that is sure to capture the hearts of Lindt and tennis fans alike.

Plot:The TV spot begins with a bustling airport scene, filled with travelers rushing to catch their flights. Suddenly, the camera focuses on Roger Federer, clad in his tennis gear, who is preparing to go through a security screening. As he walks towards the metal detector, an airport security guard recognizes the legendary athlete and stops him for a brief moment.

The security guard, clearly a fan, becomes star-struck and asks Roger for an autograph. With a warm smile, Federer obliges, signing the back of the guard's hand. Meanwhile, a small crowd gathers, eager to catch a glimpse of the tennis icon. As the buzz intensifies, the situation eventually necessitates airport security intervening to maintain order.

However, amidst the commotion, a kind-hearted Lindt representative approaches with a box of Lindt chocolates, including the iconic Lindor Truffles. Recognizing the opportunity to spread sweetness and joy, Federer opens the package, and everyone is immediately captivated by the delightful sight and aroma of Lindt's luscious chocolates. With a mischievous smile, he takes a moment to indulge in the pleasure of biting into a Lindt truffle, savoring every rich and velvety bite.

The energy in the airport transforms from excitement to blissful silence as fellow travelers witness the shared moment of pure indulgence. The spot ends with the crowd applauding Federer and savoring their own moments of cocoa-infused bliss, symbolizing how Lindt chocolates have the power to transcend boundaries and bring people together.

Conclusion:The Lindt TV spot, 'Airport Screening,' featuring Roger Federer, encapsulates the essence of Lindt's commitment to indulgence, luxury, and Swiss craftsmanship. Through this captivating commercial, Lindt not only showcases their delicious chocolates but also reminds viewers of the universal joy that can be found in simple moments of pleasure. With Roger Federer as their ambassador, Lindt continues to redefine what it means to embrace life's sweetness, both in tennis and in the realm of exquisite chocolate.

Lindt TV commercial - Airport Screening produced for Lindt was first shown on television on September 9, 2012.