Sign up to track 1,183 nationally aired TV ad campaigns for Walmart, a Super Bowl advertiser. In the past 30 days, Walmart has had 5,649 airings and earned an airing rank of #140 with a spend ranking of #30 as compared to all other advertisers.

Walmart marketing strategy focuses on providing the best value to customers by offering a wide variety of products at competitive prices. Their marketing mix, also known as the 4Ps, includes strategies for price, product, point of sale, and promotion.

1. Determine the channels to market your product on.
2. Get to the point immediately.
3. Show how the product works.
4. Explain the benefits of your product.
5. Focus on how your product is completely different than anything else on the market.
6. Diversify your efforts.
7. Tell people to purchase your product.

Our Company - An Overview Our company's mission is to save people money so they can live better. By running an every day low cost company, we deliver every day low prices on great merchandise - and help customers around the world provide for their families. We are working to build the Next Generation Walmart.

As part of the strategy, Walmart has created multiple Twitter handles, each targeting a different audience with the information and messages that pertain to them. That way, each audience receives more relevant information and isn't turned off by irrelevant messages.

What are the advantages of television advertising? TV reaches large audiences, provides a popular leisure activity, attracts loyal viewers, works in synergy with online advertising, offers adaptable ad formats, allows for targeted advertising, and can be affordable.

TV advertising naturally increases sales for your business. It helps show consumers what your brand can offer and encourages them to take more interest in your business and your brand. TV ads can also show consumers how to use your product, often convincing them to try something new or further engage with your brand.

Brand messaging is how your brand speaks. It's streamlined communication about your business, informed by strategy to convey your unique value proposition (your brand promise) to your target audience.

Every Day Low Prices on a Broad Assortment - Anytime, Anywhere. Every Day Low Price (EDLP) is the cornerstone of our strategy, and our price focus has never been stronger. Today's customer seeks the convenience of one-stop shopping that we offer.

Our company's mission is to save people money so they can live better. By running an every day low cost company, we deliver every day low prices on great merchandise - and help customers around the world provide for their families.

Walmart's current strategy regarding global market development is to keep it different with each country; they personalize each strategy based on the country they are in. Walmart changes their name in each country, hoping to target that country's consumers rather than those who go solely based on the Walmart brand.

High Recall & Purchase Intent. TVB's findings align with what MediaScience found when comparing commercials airing via broadcast and streaming on a TV set to the same ads airing on mobile devices. Ads shown on the bigger TV screen saw a 2.2 times higher unaided recall and 1.3 times higher purchase intent.