What the Mountain Dew TV commercial - Call of Duty: Black Ops III: The Boss is about.

In the Mountain Dew TV Spot 'Call of Duty: Black Ops III: The Boss', we see a young gamer sitting in his room, staring intently at his screen as he plays the popular first-person shooter game, Call of Duty: Black Ops III. Suddenly, his door bursts open and in walks his boss, dressed in full military gear and holding a loaded weapon.

The gamer, afraid and unsure of what to do, looks up in shock as his boss begins to bark orders at him. But just as the tension reaches its peak and the gamer begins to sweat, his boss reveals that it was all just a test, a way to see if the young man has what it takes to join a real military squad.

The scene cuts to the two of them sitting together, drinking Mountain Dew, and discussing the gamer's potential future as a soldier. The ad ends with the gamer confidently declaring that he's ready for whatever challenges come his way.

The Mountain Dew TV Spot 'Call of Duty: Black Ops III: The Boss' uses a combination of humor and action to appeal to young gamers and fans of the popular Call of Duty franchise. By associating the brand with intense military scenarios and a sense of adventure, the ad aims to position Mountain Dew as the drink of choice for gamers looking for an energy boost during their gaming sessions. Overall, the ad successfully captures the spirit of the game and the brand.

Mountain Dew TV commercial - Call of Duty: Black Ops III: The Boss produced for Mountain Dew was first shown on television on November 1, 2015.