What the WeatherTech TV commercial - Snow is about.

Title: WeatherTech TV Spot, 'Snow'

Introduction:In the captivating TV spot titled 'Snow,' WeatherTech takes viewers on an exhilarating journey through wintry weather conditions, emphasizing the importance of preparedness and safety. This commercial showcases their commitment to providing reliable automotive accessories that keep drivers and their vehicles protected, even in the harshest of environments.

Scene 1: A Winter WonderlandThe commercial opens with a breathtaking shot of a serene winter landscape covered in a thick blanket of snow. Nature's orchestra accompanies the visuals, as the low hum of a cello adds a touch of mystique and anticipation.

Scene 2: The Storm ApproachesAs the camera pans over the vast expanse of snow-laden trees, ominous clouds gather overhead, signaling the arrival of a powerful winter storm. The wind picks up, creating a sense of urgency and foreshadowing the impending challenging conditions.

Scene 3: Inside the VehicleWe transition to the interior of a vehicle, where a family sits, cozy yet alert. Through the windshield, we catch glimpses of snowflakes descending in graceful spirals. The driver's steely determination reflects their commitment to ensuring the safety of their loved ones.

Scene 4: WeatherTech AccessoriesCutting back to the exterior view, we witness the unveiling of a WeatherTech-equipped vehicle. With precision and attention to detail, a WeatherTech license plate frame gleams against the snowy backdrop. Inside the car, fitted WeatherTech floor mats catch droplets of melted snow, preserving the vehicle's immaculate interior.

Scene 5: Battling the ElementsThe commercial intensifies as the storm unleashes its full force. The windshield wipers engage in a rhythmic dance, effectively clearing the snowflakes from the driver's field of vision. Impenetrable WeatherTech side window deflectors protect passengers from the elements while retaining a sleek appearance.

Scene 6: Confidence in AdversityAs the camera pans to the driver, a look of confidence shines through their eyes. The WeatherTech seat protectors lend comfort and durability, ensuring a smooth and worry-free ride despite the relentless conditions outside.

Scene 7: Safe ArrivalIn the final scene, the vehicle skillfully navigates treacherous roads, benefited by WeatherTech mud flaps that shield against debris and snow spray. The family arrives at their destination, perfectly unscathed, proving that when it comes to braving the elements, WeatherTech is the ultimate ally.

Tagline: "WeatherTech: Your Partner in Safety, No Matter the Weather."

Conclusion:WeatherTech's TV spot, 'Snow,' effectively captures the beauty and harshness of winter weather while showcasing the dependability of their automotive accessories. With an emphasis on preparedness and safety, this commercial highlights WeatherTech's commitment to creating products that provide drivers with peace of mind and ensure a safe journey, even in the most challenging conditions.

WeatherTech TV commercial - Snow produced for WeatherTech was first shown on television on February 12, 2013.