What the Under Armour Scent Control TV commercial - Stay Hidden is about.

Under Armour Scent Control TV Spot, 'Stay Hidden' is a captivating advertisement by the clothing and accessories sports brand, Under Armour. The ad focuses on the importance of staying hidden while hunting and how Under Armour Scent Control technology can help achieve that objective.

The opening scene sets the tone by showing a hunter zooming in on a deer in the distance. The hunter carefully approaches by stealthily walking through the woods, hiding behind bushes, and slowly closing the gap between himself and the deer. Suddenly, a strong wind blows, and the game catches a whiff of the hunter's scent, causing it to spring away in fright.

The scene then transitions to the hunter equipping himself with Under Armour's Scent Control technology that traps and isolates human odor so that the hunter can get closer without getting detected. The Scent Control technology is designed to control odor-causing microbes that can be a dead giveaway to prey, endangering the hunter's chances of catching them.

Throughout the ad, several hunters are shown stalking their prey effectively, thanks to Under Armour's Scent Control technology. The ad emphasizes the importance of hiding and staying out of sight while hunting, a critical aspect of the sport. With Under Armour's Scent Control technology, hunters can move closer to their prey without being detected, increasing their chances of success while making the entire experience more enjoyable.

In summary, Under Armour's Scent Control TV Spot, 'Stay Hidden' is an engaging advertisement that promotes the brand's Scent Control technology. The ad is aimed at hunters and highlights the importance of staying hidden, getting closer to the game, and ultimately, successfully hunting the prey. With Under Armour's Scent Control technology, hunters can transform their hunting experience by increasing their chances of success and making the entire experience more rewarding.

Under Armour Scent Control TV commercial - Stay Hidden produced for Under Armour Hunt was first shown on television on August 4, 2013.