What the Streamlight HP LED Series TV commercial - Further vs. Farther is about.

The Streamlight HP LED Series TV Spot, 'Further vs. Farther' is a marketing campaign aimed at highlighting the powerful capabilities of the HP LED flashlights. The commercial features two individuals, one named Andy and another named Matt, both similar in appearance and stature. The duo is shown walking through a densely forested area and discussing the differences between the words "further" and "farther."

As they proceed further into the woods, Andy points out that "further" refers to a figurative distance while "farther" is used to describe a physical distance. The conversation between the two emphasizes how important language can be in creating clear communication and understanding.

Just as Andy finishes his explanation, the duo is suddenly plunged into darkness, and the commercial abruptly switches to showcasing the HP LED flashlights. The flashlights are shown illuminating the darkness with a powerful beam of light that penetrates the darkness with ease. The advertisement concludes by emphasizing that Streamlight's HP LED Series flashlights are a perfect tool for those who need to push their senses "further" into the dark unknown.

Overall, the Streamlight HP LED Series TV Spot, 'Further vs. Farther' is a clever marketing campaign that showcases both the importance of language and the powerful capabilities of the HP LED flashlights. It encourages the viewers to embrace their sense of adventure and explore the unknown with confidence, knowing that Streamlight's HP LED flashlights will lead the way.

Streamlight HP LED Series TV commercial - Further vs. Farther produced for Streamlight was first shown on television on July 9, 2014.