What the BMW TV commercial - Feed Your Restless: Wake Up is about.

BMW is a brand that has always been associated with luxury and performance. Their latest TV spot, titled 'Feed Your Restless: Wake Up', perfectly captures the essence of the BMW brand.

The commercial opens with a beautiful landscape shot that quickly cuts to a BMW speeding down a winding road. As the car moves across the screen, the tagline 'Feed Your Restless' flashes on the screen. The message is clear: BMW is a brand that caters to those who are looking to experience adventure and excitement in their lives.

As the car speeds down the road, we see the driver's face, focused and alert. The camera then zooms in on the car's dashboard, showing the driver's heart rate, which is slowly but steadily rising. The message here is that the BMW driving experience is not just exhilarating, but also stimulating for the senses.

The ad then shifts to show the driver getting out of the car and looking out into the distance. He is not just driving for the sake of it, but to experience the world around him. The voice-over then says, 'Wake up and enjoy the ride', reminding viewers that life is meant to be lived to the fullest, and the BMW driving experience can help make that happen.

The commercial concludes with the BMW logo and the tagline 'Feed Your Restless: Wake Up', leaving viewers with a sense of excitement and adventure.

Overall, the BMW TV spot, 'Feed Your Restless: Wake Up', perfectly captures the essence of the brand's luxurious and performance-driven image while also emphasizing the importance of experiencing life to the fullest. It is a testament to BMW's commitment to offering its customers thrilling and engaging driving experiences that inspire and energize the soul.

BMW TV commercial - Feed Your Restless: Wake Up produced for BMW was first shown on television on March 1, 2013.