What the Neat Desk and Receipts TV commercial - Paper is about.

Neat Desk and Receipts TV Spot, 'Paper' is an advertising campaign for the Neat Desk scanner, which is designed to help individuals and businesses organize their paper-based documents and receipts. The television spot emphasizes the inefficiency of traditional paper-based methods, contrasting it with the convenience and speed of the Neat Desk scanner.

The commercial begins with a scene of a cluttered desk, with stacks of paper, receipts, and bills scattered everywhere. A frustrated employee is shown trying to organize the mess, but to no avail. The scene then switches to a high-tech office with several employees using the Neat Desk scanner to quickly and efficiently scan their paper-based documents.

The ad goes on to show how the Neat Desk scanner integrates with popular software platforms such as QuickBooks and Excel, allowing users to easily organize their documents in a digital format. This can save individuals and businesses numerous hours of manual organization and significantly reduce the risk of lost or misplaced documents.

The commercial comes to a close by highlighting the unique features of the Neat Desk scanner, such as its ability to extract information from receipts and invoices, and its compatibility with both Mac and PC systems. It concludes with the tagline "Go paperless with Neat Desk" - a call to action for individuals and businesses looking to streamline their paper-based document management processes.

Overall, the Neat Desk and Receipts TV Spot, 'Paper' is a well-executed advertising campaign that highlights the benefits of the Neat Desk scanner. It emphasizes the inefficiencies of traditional paper management systems and offers a compelling solution for businesses and individuals looking to improve productivity and efficiency.

Neat Desk and Receipts TV commercial - Paper produced for Neat was first shown on television on November 26, 2012.