Busch Light TV Spot, 'Voice of the Mountains: Smooth' Featuring Kenny G.

It's the pairing of a light beer with Grammy Award-winning singer/animal rights activist Sarah McLachlan that is so unexpectedly funny. The use of Sarah's song "Angel," known from her heart-breaking and memorable ASPCA commercials, puts it over the edge.

The singer stars in Busch Light's Super Bowl 2023 ad, which pokes fun at her well-known animal advocacy commercial featuring her 1997 ballad, "Angel." In the video above, Busch Light's mascot, "Busch Guy," opens the spot in front of a backdrop of icy mountains and a river as he teaches outdoors tips.

Keep in mind, this flavor innovation is so rare that it will only be available in select stores in North Dakota, South Dakota, Nebraska, Kansas, Minnesota, Iowa, Missouri, Wisconsin, Illinois, Michigan, Indiana, Ohio, Kentucky, West Virginia, Virginia, Pennsylvania, New York, Oklahoma, Arkansas, Texas, Utah, and ...

Gerald Downey (born October 1, 1970) is an American actor. He is best known for playing the role of McSweeten in Leverage. He currently plays the "Busch Guy" for Anheuser-Busch's Busch commercials.

1979. After nearly a quarter century, Busch Bavarian became the Busch beer we know today. The new beer with a lighter and sweeter taste was given the slogan, "Head for the Mountains," and even its own sound of refreshment, "Buschhhhh."

Busch's first light beer, Busch Light Draft, arrived in 1989. However, "Draft" was dropped in 1994 to become purely Busch Light.

See Busch Light's Super Bowl ad starring Sarah McLachlan. By Jon Springer. Published on January 30, 2023.

BUSCH LIGHT - The Sound of Refreshment | Busch Light.

Head for the Mountains After nearly a quarter century, Busch Bavarian became the Busch beer we know today. The new beer with a lighter and sweeter taste was given the slogan, "Head for the Mountains," and even its own sound of refreshment, "Buschhhhh."

It's also a sign of the times: Beer drinkers, wearied by rising prices, are starting to pick cheaper “value” beers over pricier “premium” brands. And Busch Light is the obvious choice for savings: It's the country's best-selling value beer, and Anheuser-Busch has worked hard to keep it that way.

Instead, what's drawing drinkers to Busch Light is a combination of non-price factors, including increased advertising from ABI; a wildly popular apple-flavored spinoff; and successful marketing partnerships across sports, music, and even agriculture.