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What the Busch Light TV commercial - Voice of the Mountains: Smooth is about.

Busch Light, the popular American beer brand, recently released a new TV spot titled 'Voice of the Mountains: Smooth', featuring renowned saxophonist Kenny G. The commercial showcases a picturesque alpine landscape and a jovial group of friends enjoying Bud Light while listening to Kenny G's iconic melodies.

As the camera pans across the majestic mountains, we hear the soothing sounds of Kenny G's saxophone. The music sets the mood for a tranquil and serene moment, creating a sense of calm and tranquility. The friends then pop open cans of Busch Light and the mood instantly becomes lively and relaxed.

Kenny G then makes an unexpected appearance, but instead of playing his classic hits, he performs a smooth jazz rendition of the Busch Light jingle. The tune is catchy and playful, and perfectly compliments the laid-back atmosphere of the commercial.

The ad comes to an end with the group of friends goofing around and enjoying each other's company while sipping on Busch Light. Overall, the commercial aims to capture the essence of a relaxed and carefree lifestyle that is synonymous with Busch Light's brand identity.

In conclusion, 'Voice of the Mountains: Smooth' is a successful and engaging TV spot that manages to promote Busch Light as a refreshing and enjoyable beer brand that's perfect for any laid-back occasion.

Busch Light TV commercial - Voice of the Mountains: Smooth produced for Busch Beer was first shown on television on February 19, 2022.

Frequently Asked Questions about busch light tv spot, 'voice of the mountains: smooth' featuring kenny g

Busch Light TV Spot, 'Voice of the Mountains: Smooth' Featuring Kenny G.

Angel The 30-second spot features McLachlan, an animal rights advocate, and her song “Angel," spoofing her well-known animal advocacy ads that also feature her ballad. “Hello, I'm Sarah McLachlan. For just dollars a day, you can help helpless animals find shelter,” MacLachlan says as “Angel” plays in the background.

It's the pairing of a light beer with Grammy Award-winning singer/animal rights activist Sarah McLachlan that is so unexpectedly funny. The use of Sarah's song "Angel," known from her heart-breaking and memorable ASPCA commercials, puts it over the edge.

Keep in mind, this flavor innovation is so rare that it will only be available in select stores in North Dakota, South Dakota, Nebraska, Kansas, Minnesota, Iowa, Missouri, Wisconsin, Illinois, Michigan, Indiana, Ohio, Kentucky, West Virginia, Virginia, Pennsylvania, New York, Oklahoma, Arkansas, Texas, Utah, and ...

1979. After nearly a quarter century, Busch Bavarian became the Busch beer we know today. The new beer with a lighter and sweeter taste was given the slogan, "Head for the Mountains," and even its own sound of refreshment, "Buschhhhh."

Gerald Downey (born October 1, 1970) is an American actor. He is best known for playing the role of McSweeten in Leverage. He currently plays the "Busch Guy" for Anheuser-Busch's Busch commercials.

BUSCH LIGHT - The Sound of Refreshment | Busch Light.

“More than 40 years ago, 'it's cold and it's smooth, and it's waiting for you' launched Busch Light's jingle into the hearts and minds of beer fans,” said Daniel Blake, Group VP, Budweiser & Value at Anheuser-Busch.

Sarah McLachlan Busch Light Super Bowl 2023 TV Spot, 'Shelter' Featuring Sarah McLachlan - iSpot.tv.

See Busch Light's Super Bowl ad starring Sarah McLachlan. By Jon Springer. Published on January 30, 2023.

It's also a sign of the times: Beer drinkers, wearied by rising prices, are starting to pick cheaper “value” beers over pricier “premium” brands. And Busch Light is the obvious choice for savings: It's the country's best-selling value beer, and Anheuser-Busch has worked hard to keep it that way.

The John Deere partnership is an example of Busch Light speaking to its fan base, which is concentrated in rural states in the Midwest and South, according to ABI. The company touts Busch Light as the number-one-selling beer in Wisconsin, and adds that Tennessee is the brand's top state for volume growth.

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Actors

Actors who starred in Busch Light TV Spot, 'Voice of the Mountains: Smooth' Featuring Kenny G

Garret Davis photo
Kenny G photo
Advertisers

Advertisers of the Busch Light TV Spot, 'Voice of the Mountains: Smooth' Featuring Kenny G

Busch Light TV commercial - Voice of the Mountains: Smooth
Busch Beer

Busch Beer is an American beer brand that has been quenching the thirst of beer enthusiasts since 1955. Founded by Adolphus Busch, the company has grown to become one of the most recognized and belove...

Agenices

Agenices of the Busch Light TV Spot, 'Voice of the Mountains: Smooth' Featuring Kenny G

Busch Light TV commercial - Voice of the Mountains: Smooth
The Martin Agency

The Martin Agency is a full-service advertising agency based in Richmond, Virginia, United States. The company was founded in 1965 by David Martin and has since grown to become one of the leading adve...

Products

Products Advertised

Busch Beer Busch Light
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