Busch Light, the popular American beer brand, recently released a new TV spot titled 'Voice of the Mountains: Smooth', featuring renowned saxophonist Kenny G. The commercial showcases a picturesque alpine landscape and a jovial group of friends enjoying Bud Light while listening to Kenny G's iconic melodies.
As the camera pans across the majestic mountains, we hear the soothing sounds of Kenny G's saxophone. The music sets the mood for a tranquil and serene moment, creating a sense of calm and tranquility. The friends then pop open cans of Busch Light and the mood instantly becomes lively and relaxed.
Kenny G then makes an unexpected appearance, but instead of playing his classic hits, he performs a smooth jazz rendition of the Busch Light jingle. The tune is catchy and playful, and perfectly compliments the laid-back atmosphere of the commercial.
The ad comes to an end with the group of friends goofing around and enjoying each other's company while sipping on Busch Light. Overall, the commercial aims to capture the essence of a relaxed and carefree lifestyle that is synonymous with Busch Light's brand identity.
In conclusion, 'Voice of the Mountains: Smooth' is a successful and engaging TV spot that manages to promote Busch Light as a refreshing and enjoyable beer brand that's perfect for any laid-back occasion.
Busch Light TV commercial - Voice of the Mountains: Smooth produced for Busch Beer was first shown on television on February 19, 2022.
We analyzed TV commercials placed on popular platforms and found the most relevant videos for you:
Busch Beer is an American beer brand that has been quenching the thirst of beer enthusiasts since 1955. Founded by Adolphus Busch, the company has grown to become one of the most recognized and belove...
The Martin Agency is a full-service advertising agency based in Richmond, Virginia, United States. The company was founded in 1965 by David Martin and has since grown to become one of the leading adve...