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What the Expedia TV commercial - Wisdom and Obi is about.

The Expedia TV spot, 'Wisdom and Obi,' is a creative and heartwarming commercial that showcases the importance of traveling and experiencing new cultures. The commercial features an elderly man named Wisdom, who has never left his hometown, and a young boy named Obi, who dreams of exploring the world.

The spot begins with Obi reading an old travel book to Wisdom, who listens intently as the boy describes different destinations around the world. As Obi reads about the beauty of Paris, Wisdom imagines himself walking the streets of the city and enjoying its sights and sounds.

Inspired by Obi's enthusiasm, Wisdom decides to take a leap of faith and book a trip to Paris. The rest of the commercial shows Wisdom and Obi traveling to Paris together, exploring the city's landmarks and enjoying each other's company. The spot ends with the two of them sitting in a cafe, savoring their croissants and soaking in the Parisian atmosphere.

The 'Wisdom and Obi' commercial captures the essence of travel and the importance of stepping out of one's comfort zone to experience new cultures. It also emphasizes the joy of intergenerational relationships and the power of sharing experiences with others.

Overall, the Expedia TV spot, 'Wisdom and Obi,' is a heartwarming and inspiring commercial that encourages viewers to embrace adventure and appreciate the beauty of cultural exploration.

Expedia TV commercial - Wisdom and Obi produced for Expedia was first shown on television on April 15, 2023.

Frequently Asked Questions about expedia tv spot, 'wisdom and obi'

Anomaly Directed by Esteban through Canada, the work was carried out by creative agency Anomaly. The campaign, planned by Expedia and MediaCom, will roll out via TV, social, out of home and radio platforms and will also break in cinemas and online on 24 August.

Expedia TV Spot, 'Wisdom and Obi' Song by Yehezkel Raz.

Expedia is tapping into the emotional aspects of travel with its new spring push. The internally developed campaign marks a departure for the online travel agency from humor-based marketing that is more transactional in nature as Expedia tries to differentiate its brand from other travel booking sites.

This Expedia commercial is a whole lot of nothing in the best possible way. Ewan McGregor is back on narration duties, which still makes us picture Obi-Wan Kenobi as a travel agent ("Naboo is lovely this time of year"). So what does the Scotsman have to say in his most recent outing?

A union between 'Exploration' and 'speed', the name 'Expedia' is born, and soon becomes synonymous with the new world of online travel. They go public in 1999 in the heat of the dot-com boom and continue to grow through the early 2000's, acquiring Travelscape in 2000 and launching a corporate travel arm in 2002.

Find Yours will also become Expedia's new tagline, replacing “Where You Book Matters.” The Find Yours campaign reflects more than an advertising shift for Expedia, which in fifteen years has grown to become the world's leading online travel agency.

Rashida Jones Expedia TV Spot, 'All By Myself: App' Featuring Rashida Jones - iSpot.tv.

When it comes to emotional writing, it's not enough to simply relay the character's emotions. Readers need to see the effect of the character's emotions through their body language, facial expressions, and actions. In other words: show, don't tell.

Emotional storytelling is a technique used in content creation where the story being told evokes a strong emotional response in the audience. It's about using the power of narrative to connect with people on a deeper level, engaging their emotions and making them feel invested in the story being told.

With an inspiring voiceover courtesy of global traveller and actor Ewan McGregor, each of the three films focuses on a recurring visual motif that connects different places, moments and emotions, as people experience them.

Expedia is one of the world's leading full-service online travel brands helping travelers easily plan and book travel from the widest selection of vacation packages, flights, hotels, rental cars, rail, cruises, activities, attractions and services.

The word "Expedia" is derived from a combination of "exploration" and "speed".

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Advertisers

Advertisers of the Expedia TV Spot, 'Wisdom and Obi'

Expedia TV commercial - Wisdom and Obi
Expedia

Expedia is a global online travel company that provides a platform for booking flights, hotels, rental cars, cruises, and other travel experiences. It was founded in 1996 and has since grown to become...

Agenices

Agenices of the Expedia TV Spot, 'Wisdom and Obi'

Expedia TV commercial - Wisdom and Obi
180LA

180LA is a full-service advertising agency that has been in operation since 2005. Based in Los Angeles, California, the company specializes in creating innovative and creative campaigns that help busi...

Expedia TV commercial - Wisdom and Obi
Publicis

Publicis is a multinational advertising and public relations company headquartered in France. The company is one of the oldest and largest marketing and communications organizations in the world, with...

Expedia TV commercial - Wisdom and Obi
Razorfish

Razorfish is a global digital agency based in the United States that focuses on delivering innovative technology solutions to help brands grow their business. Established in 1995, Razorfish has grown...

Expedia TV commercial - Wisdom and Obi
Wunderman Thompson

Wunderman Thompson is a global advertising company that was formed in 2019 as a result of a merger between two industry giants: J. Walter Thompson and Wunderman. The company offers a wide range of ser...

Products

Products Advertised

Expedia App
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