What the Kingsford TV commercial - United We Grill is about.

Kingsford's latest TV spot campaign, titled 'United We Grill,' features a catchy and upbeat song called 'This Party' by the band Houndmouth. The ad celebrates the love and shared experience of grilling and barbecuing food and the sense of community that comes with it.

The TV spot shows a diverse group of people coming together to grill and enjoy the food in a backyard setting. The ad features shots of flame-grilled steaks, burgers, and kebabs, all cooked to perfection on the grill. The camera pans across the faces of the grillers, capturing their anticipation and joy as they prepare and serve the food.

Throughout the commercial, the music by Houndmouth sets the tone, with lyrics like "we got food, we got booze, we got everything to lose" and "let's keep this party going all night." The upbeat rhythm and catchy melody perfectly capture the fun and laidback atmosphere of a summer backyard barbecue.

Overall, the Kingsford TV spot campaign is a celebration of the joy and togetherness that comes with grilling and barbecuing. The 'United We Grill' message reminds us that no matter our background, we can all come together to enjoy good food and conversation, united by the common experience of cooking and sharing meals on the grill.

Kingsford TV commercial - United We Grill produced for Kingsford was first shown on television on May 24, 2015.