Sears TV commercial 2013 - The Jean Scene

About Sears TV Commercial, 'The Jean Scene'
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What the Sears TV commercial - The Jean Scene is about.

The Sears TV Spot "The Jean Scene" features a catchy tune titled "Jeans on" by David Dundas. The commercial begins with a group of friends walking down the street, all wearing different styles of jeans from Sears. As they pass by, the people around them can't help but stare in awe of their fashionable attire.

Throughout the commercial, the friends continue to strut their stuff in their Sears jeans while the upbeat tune by David Dundas plays in the background. The lyrics of the song reinforce the idea that Sears jeans are the perfect choice for anyone looking for comfort and style, with Dundas singing "I put my jeans on, and I feel all right."

The commercial concludes with the tagline "Sears: Where you get the jeans scene," reminding customers that Sears is the go-to place for the most fashionable and comfortable denim styles.

Overall, "The Jean Scene" TV spot effectively showcases the diversity and fashion-forwardness of Sears jeans, with the catchy tune by David Dundas adding a fun and lively quality to the ad. It's no wonder that this commercial has become an iconic piece of advertising history and is still remembered by many even years after its initial debut.

Sears TV commercial - The Jean Scene produced for Sears was first shown on television on August 11, 2013.

Song from commercial Sears TV Spot, 'The Jean Scene' Song by David Dundas

David Dundas is a British musician who released the song "Jeans On" in 1976. The song became his most well-known and successful hit, reaching #3 on the UK Singles Chart in July 1976.

Origin and Background"Jeans On" was originally created as a jingle for a jeans brand called Brutus. The chorus of the jingle went "I pull my Brutus jeans on." The success of the jingle led to the decision to release it as a full-length song.

Commercial SuccessAfter its release, "Jeans On" gained popularity and received significant airplay. It became a one-hit wonder for David Dundas, as it was his only song to reach the charts. The song also achieved success in the United States, where it charted as high as #17 on the Billboard Hot 100.

Musical Style and Lyrics"Jeans On" is characterized by its catchy and upbeat sound, with a mix of rock and pop elements. The lyrics of the song revolve around the simple pleasure of putting on a pair of jeans and enjoying the freedom and comfort they provide.

Legacy and CoversDespite being David Dundas's only major hit, "Jeans On" has remained a recognizable and nostalgic song. It has been covered by other artists, including Klaus Wunderlich and his Orchestra. The song was also sampled by Fatboy Slim in his track "Sho Nuff."

Overall, "Jeans On" by David Dundas is a memorable song from the 1970s that captures the spirit of casual fashion and the joy of wearing a comfortable pair of jeans.