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What the Google Assistant TV commercial - Loretta is about.

Google Assistant's TV Spot "Loretta" is an advertisement that centers around the theme of memories and nostalgia. The ad shows an elderly man who appears to be struggling with dementia, using his Google Assistant to help him remember his late wife, Loretta.

The ad opens with the man sitting on a couch, staring at an old photograph of Loretta. He then asks his Google Assistant to show him photos of his wife, and the voice assistant pulls up a slideshow of images the man had taken with Loretta throughout their life. As the slideshow goes on, the man continues to add more details and memories about his wife to the Google Assistant, such as her favorite flowers, their favorite park, and her habit of snorting when she laughed.

As the ad progresses, it becomes clear that the man is using the Google Assistant as a way to keep his cherished memories of Loretta alive and to relive the moments they shared. The ad is a touching tribute to the power of technology to connect people, preserve memories, and provide comfort and companionship.

The TV Spot "Loretta" is a beautiful portrayal of how technology can be used to help people in meaningful ways. It shows how Google Assistant can be a lifeline for those struggling with memory loss or dementia, allowing them to connect with and remember their loved ones. The ad effectively conveys the emotional impact of the Google Assistant's capabilities and has resonated deeply with viewers, making it one of the most memorable ads of recent years.

Google Assistant TV commercial - Loretta produced for Google Assistant was first shown on television on February 2, 2020.

Frequently Asked Questions about google assistant tv spot, 'loretta'

Google's "Loretta Ad", is themed on loss. Experiencing loss is almost a universal concept that connects all of humankind. Loss of a loved one is something that everyone has either experienced firsthand or knows someone that has experienced it.

You can ask questions and complete tasks on your Android TV device. The Google Assistant comes installed on your Android TV device. You can turn it on when you first set up your device, or you can turn it on later.

On your Android phone or tablet, say "Hey Google, open Assistant settings." Or, go to Assistant settings. Preferred input. Choose your preferred input. To say your question or command: Tap Voice.

Example: "Hey Google, turn on <Living room TV>."

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Joey, Matthew and Andrew Lawrence are back on screen together - and a dance battle is involved. The famous siblings star in a new Google/Samsung commercial.

Google TV is a smart TV experience that's built into TVs and streaming devices from top brands and brings together your streaming services in one place. YouTube TV is a subscription streaming service which offers access to 100+ live TV channels from major broadcasts and popular cable networks.

When using the Google TV app from a phone or tablet, you can connect to your Google TV or Android TV to:

  • Play movies and TV shows.
  • Control media playback.
  • Turn the TV on or off.
  • Activate the Google Assistant.
  • Change the volume.
  • Enter text to perform searches or enter login information.

Get things done and save time on the go with help from Google. It's free on Android and iPhone devices.

Set up with your remote

  1. When your TV says, “Quickly set up your TV with your Android phone?” Use your remote to choose Skip.
  2. Connect to Wi-Fi. Your system may need time to update.
  3. Choose Sign in. Use your remote.
  4. Sign in to your Google Account.
  5. To finish setup, follow the on-screen instructions.

Connect to your TV

  1. On your Android phone, open the Google TV app .
  2. Near the bottom right, tap Connect TV.
  3. Select the device you want to connect to.
  4. Enter the code that displays on your TV screen.
  5. Tap Pair.

But your mileage may vary. Then search for the Google app in the Play Store.

Videos

Watch Google Assistant TV Commercial, 'Loretta'

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Advertisers

Advertisers of the Google Assistant TV Spot, 'Loretta'

Google Assistant TV commercial - Loretta
Google Assistant

Google Assistant is a virtual assistant developed by Google that is available across various platforms such as smart speakers, smartphones, tablets, smartwatches, and other smart devices. It uses natu...

Agenices

Agenices of the Google Assistant TV Spot, 'Loretta'

Google Assistant TV commercial - Loretta
Essence

Essence is a global data and measurement-driven marketing agency that specializes in delivering personalized, effective, and efficient advertising campaigns for top brands. They provide a full range o...

Google Assistant TV commercial - Loretta
PHD USA

PHD USA is a part of the global media and communications agency, PHD Worldwide. Founded in London in 1990, PHD has expanded to become a leading global agency with over 6,000 employees in more than 100...

Products

Products Advertised

Google Assistant
TV commercials

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