What the Abu Garcia TV commercial - I Choose to Fish is about.

Abu Garcia is a well-known fishing gear brand that has been around for more than 90 years. The company is dedicated to providing fishermen with high-quality fishing gear that is both reliable and durable. In one of their latest TV spots, Abu Garcia showcases their love for fishing and how it has impacted their lives.

The TV spot titled 'I Choose to Fish' starts with a beautiful scenic view of a lake surrounded by lush green trees. The narrator begins to speak about how fishing is not just a pastime but a way of life. The TV spot features several fishermen sharing their personal stories and how fishing has changed their lives for the better.

One of the fishermen talks about how he was struggling with addiction and how fishing became his escape from his problems. Another fisherman talks about how fishing has brought him closer to his father and how it has become a tradition in their family.

Throughout the TV spot, Abu Garcia gear is featured prominently, showcasing their wide range of fishing gear from rods to reels to fishing line. The visuals in the TV spot are stunning, capturing the beauty of fishing and the outdoors.

The TV spot reinforces the idea that fishing is not just a hobby but a lifestyle choice that has a positive impact on people's lives. Abu Garcia's 'I Choose to Fish' campaign encourages people to take up fishing and experience the joy and serenity that comes with it.

Overall, the Abu Garcia TV spot 'I Choose to Fish' is a heartwarming and inspiring portrayal of the love for fishing and its impact on people's lives. It's a beautiful tribute to the fishing community and the culture surrounding it.

Abu Garcia TV commercial - I Choose to Fish produced for Abu Garcia was first shown on television on March 24, 2020.