What the Cologuard TV commercial - My Way: Flight Attendant is about.

The Cologuard TV Spot, 'My Way: Flight Attendant' tells the story of a busy flight attendant who discovers that early detection is the key to staying healthy. The commercial starts with the flight attendant getting ready for another day at work. She's seen rushing through the airport, greeting passengers, and doing her job with a smile on her face.

The voiceover talks about how everyone's path to health is different and that everyone should find a screening colonoscopy that works for them. The flight attendant is then shown getting her Cologuard test done and the voiceover emphasizes how this test is non-invasive and can be done in the comfort of your home.

The video then cuts to the flight attendant going about her daily routine while she anxiously waits for her results. The voiceover talks about how Cologuard can detect colon cancer early, preventing it from progressing and spreading.

Finally, the results arrive and the flight attendant is relieved to find out that her test came back negative. She's shown happily announcing the good news to her friends and colleagues. The commercial closes with a reminder to everyone to find a colon cancer screening method that works for them and the tagline "Cologuard: my way."

Overall, the TV Spot effectively conveys the importance of early detection in preventing colon cancer. The story of the busy flight attendant resonates with viewers and the message of finding a screening method that works for you is a powerful call to action. The Cologuard test is presented as a smart, non-invasive option that can help people take control of their health and prevent cancer.

Cologuard TV commercial - My Way: Flight Attendant produced for Cologuard was first shown on television on April 2, 2023.