What the GoGurt TV commercial - Backwards Shot is about.

The GoGurt TV Spot, 'Backwards Shot' is a fun and creative commercial that showcases the brand's flexible and delicious yogurt tubes in a creative way.

The commercial begins with a group of kids hanging out on a playground, each holding a GoGurt tube. As the camera pans around the group, the viewer notices that the entire scene is shot in reverse- the kids are walking backward, the swings are moving in the opposite direction, and even the clouds are moving backward.

The camera then focuses on one kid who puts the tip of his GoGurt tube in his mouth and starts to suckle. As he does so, the yogurt visibly travels in reverse from his mouth back into the tube. This cleverly emphasizes the convenience and flexibility of GoGurt, as it is easy to eat on the go and can be saved for later.

The rest of the commercial is filled with similar backward shots, all set to an upbeat and catchy tune that sets the playful and fun tone of the advertisement. Overall, the GoGurt TV Spot, 'Backwards Shot' is a creative and entertaining commercial that effectively showcases the brand's unique selling points.

GoGurt TV commercial - Backwards Shot produced for Go-GURT was first shown on television on October 13, 2013.